Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review
}
TY - GEN
T1 - Understanding the behavioural aspect of internet uders to customize internet banner ad.
AU - Lee, K
AU - Salciuviene, L
AU - Miller, K
PY - 2007
Y1 - 2007
M3 - Conference contribution/Paper
BT - The American Marketing Association Summer Marketing Educators Annual Conference (Washington DC) - 2007
PB - unknown
CY - N/A
ER -