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Using digital footprints in entrepreneurship research: A Twitter-based personality analysis of superstar entrepreneurs and managers

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Using digital footprints in entrepreneurship research : A Twitter-based personality analysis of superstar entrepreneurs and managers. / Obschonka, Martin; Fisch, Christian; Boyd, Ryan.

In: Journal of Business Venturing Insights, Vol. 8, 01.11.2017, p. 13-23.

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Obschonka, Martin ; Fisch, Christian ; Boyd, Ryan. / Using digital footprints in entrepreneurship research : A Twitter-based personality analysis of superstar entrepreneurs and managers. In: Journal of Business Venturing Insights. 2017 ; Vol. 8. pp. 13-23.

Bibtex

@article{263781bc55b64db388aad5d9d0149385,
title = "Using digital footprints in entrepreneurship research: A Twitter-based personality analysis of superstar entrepreneurs and managers",
abstract = "Research indicates that individuals{\textquoteright} digital footprints, for example in Twitter and Facebook, can reveal remarkably valid information about their personality characteristics. In this study, we use digital footprints to gain insights into the personality of superstar entrepreneurs and managers, a largely understudied population in entrepreneurship research. Specifically, we compare the personality characteristics of 106 of the most influential business leaders employing a computerized text analysis tool based on the individuals{\textquoteright} Twitter messages (Receptiviti). Our findings are surprising and indicate that superstar managers are more entrepreneurial in many personality characteristics than superstar entrepreneurs. However, we also found some indications that superstar entrepreneurs seem to show features of a classic “Schumpeterian” entrepreneurial personality with respect to being creative, independent rule-breakers.",
keywords = "Big Five, Entrepreneurs vs. managers, LIWC, Personality, Receptiviti, Superstars, Twitter",
author = "Martin Obschonka and Christian Fisch and Ryan Boyd",
year = "2017",
month = nov,
day = "1",
doi = "10.1016/j.jbvi.2017.05.005",
language = "English",
volume = "8",
pages = "13--23",
journal = "Journal of Business Venturing Insights",
issn = "2352-6734",
publisher = "Elsevier Inc.",

}

RIS

TY - JOUR

T1 - Using digital footprints in entrepreneurship research

T2 - A Twitter-based personality analysis of superstar entrepreneurs and managers

AU - Obschonka, Martin

AU - Fisch, Christian

AU - Boyd, Ryan

PY - 2017/11/1

Y1 - 2017/11/1

N2 - Research indicates that individuals’ digital footprints, for example in Twitter and Facebook, can reveal remarkably valid information about their personality characteristics. In this study, we use digital footprints to gain insights into the personality of superstar entrepreneurs and managers, a largely understudied population in entrepreneurship research. Specifically, we compare the personality characteristics of 106 of the most influential business leaders employing a computerized text analysis tool based on the individuals’ Twitter messages (Receptiviti). Our findings are surprising and indicate that superstar managers are more entrepreneurial in many personality characteristics than superstar entrepreneurs. However, we also found some indications that superstar entrepreneurs seem to show features of a classic “Schumpeterian” entrepreneurial personality with respect to being creative, independent rule-breakers.

AB - Research indicates that individuals’ digital footprints, for example in Twitter and Facebook, can reveal remarkably valid information about their personality characteristics. In this study, we use digital footprints to gain insights into the personality of superstar entrepreneurs and managers, a largely understudied population in entrepreneurship research. Specifically, we compare the personality characteristics of 106 of the most influential business leaders employing a computerized text analysis tool based on the individuals’ Twitter messages (Receptiviti). Our findings are surprising and indicate that superstar managers are more entrepreneurial in many personality characteristics than superstar entrepreneurs. However, we also found some indications that superstar entrepreneurs seem to show features of a classic “Schumpeterian” entrepreneurial personality with respect to being creative, independent rule-breakers.

KW - Big Five

KW - Entrepreneurs vs. managers

KW - LIWC

KW - Personality

KW - Receptiviti

KW - Superstars

KW - Twitter

U2 - 10.1016/j.jbvi.2017.05.005

DO - 10.1016/j.jbvi.2017.05.005

M3 - Journal article

AN - SCOPUS:85019550037

VL - 8

SP - 13

EP - 23

JO - Journal of Business Venturing Insights

JF - Journal of Business Venturing Insights

SN - 2352-6734

ER -