Rights statement: This is an Accepted Manuscript of an article published by Taylor & Francis in Howard Journal of Communications on 20/01/2020, available online: https://www.tandfonline.com/doi/full/10.1080/10646175.2020.1714514
Accepted author manuscript, 596 KB, PDF document
Available under license: CC BY-NC: Creative Commons Attribution-NonCommercial 4.0 International License
Final published version
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Research output: Contribution to Journal/Magazine › Journal article › peer-review
}
TY - JOUR
T1 - Who (and where) is credible?
T2 - Using virtual reality to examine credibility and bias of perceived race/ethnicity in urban/suburban environments
AU - Marino, Maria Ines
AU - Bilge, Nurhayat
AU - Gutsche Jr, Robert
AU - Holt, Lanier
N1 - This is an Accepted Manuscript of an article published by Taylor & Francis in Howard Journal of Communications on 20/01/2020, available online: https://www.tandfonline.com/doi/full/10.1080/10646175.2020.1714514
PY - 2020/7/1
Y1 - 2020/7/1
N2 - This study evaluates perceptions of race/ethnicity in connection to geography of urban/suburban neighborhoods. The study takes place in a region mostly populated by people identifying as Hispanic, which is reflected in the participant demographics. Before answering the survey questions, the study used Virtual Reality to immerse participants into the scene, and to develop a more realistic experience. Results indicated that perceptions of geography have a greater impact than perceptions of race/ethnicity in terms of assumed credibility. These results challenge stereotypes that are created and commonly perpetuated in our society.
AB - This study evaluates perceptions of race/ethnicity in connection to geography of urban/suburban neighborhoods. The study takes place in a region mostly populated by people identifying as Hispanic, which is reflected in the participant demographics. Before answering the survey questions, the study used Virtual Reality to immerse participants into the scene, and to develop a more realistic experience. Results indicated that perceptions of geography have a greater impact than perceptions of race/ethnicity in terms of assumed credibility. These results challenge stereotypes that are created and commonly perpetuated in our society.
KW - Credibility
KW - geography
KW - perception bias
KW - race
KW - suburban
KW - urban
KW - virtual reality
U2 - 10.1080/10646175.2020.1714514
DO - 10.1080/10646175.2020.1714514
M3 - Journal article
VL - 31
SP - 297
EP - 315
JO - Howard Journal of Communications
JF - Howard Journal of Communications
IS - 3
ER -