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Re-imagining corporate branding: National culture as a marketing competence

Research output: Contribution to Journal/MagazineJournal articlepeer-review

Published
<mark>Journal publication date</mark>1/02/2016
<mark>Journal</mark>The Journal of International Public Policy
Volume37
Number of pages14
Pages (from-to)53-66
Publication StatusPublished
<mark>Original language</mark>English