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Results for Business Models

Publications & Outputs

  1. The Institutional Work of a Social Enterprise Operating in a Subsistence Marketplace: Using the Business Model as a Market-Shaping Tool

    Faruque Aly, H., Mason, K. & Onyas, W., 31/10/2020, (E-pub ahead of print) In: Journal of Consumer Affairs. 55, 1, p. 31-58 28 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  2. The role of proximity in business model design: making business models work for those at the bottom of the pyramid

    Mason, K. J. & Chakrabarti, R., 02/2017, In: Industrial Marketing Management. 61, p. 67-80 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Music and the making of markets

    Mason, K., 02/2015, Organising music: theory, practice, performance. Beech, N. & Gilmore, C. (eds.). Cambridge: Cambridge University Press

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  4. Innovating markets by putting business models to work

    Mason, K. & Palo, T., 01/2012.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

  5. Flexible business models

    Mason, K. & Mouzas, S., 2012, In: European Journal of Marketing. 46, 10, p. 1340-1367 28 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  6. The sites and practices of business models

    Mason, K. & Spring, M., 08/2011, In: Industrial Marketing Management. 40, 6, p. 1032-1041 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. The Dynamics of Outsourcing and Offshoring Business Models: Insights from Engineering Support Services

    Mason, K. & Spring, M., 2008, Lancaster University: The Department of Marketing, (Marketing Working Paper Series).

    Research output: Working paper