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Centre for Marketing Analytics

  1. 2013
  2. Published

    Complexity in airline revenue management

    Bartke, P., Cleophas, C. & Zimmermann, B., 01/2013, In: Journal of Revenue and Pricing Management. 12, 1, p. 36-45 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Published

    Empirical heuristics for improving intermittent demand forecasting

    Petropoulos, F., Nikolopoulos, K., Spithourakis, G. & Assimakopoulos, V., 2013, In: Industrial Management and Data Systems. 113, 5, p. 683-696 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. Published

    Optimizing Theta model for monthly data

    Petropoulos, F. & Nikolopoulos, K., 2013. 6 p.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paper

  5. Published

    Principles of Business Forecasting

    Ord, J. K. & Fildes, R., 2013, Mason, Ohio: South-Western Cengage Learning. 528 p.

    Research output: Book/Report/ProceedingsBook

  6. Published

    Winning hearts, minds and sales: how marketing communication enters the purchase process in emerging and mature markets

    Pauwels, K., Erguncu, S. & Yildirim, G., 2013, In: International Journal of Research in Marketing. 30, 1, p. 57-68 12 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. 2012
  8. Published

    Designing Serious Games for Revenue Management Training and Strategy Development

    Cleophas, C., 9/12/2012, WSC '12 Proceedings of the Winter Simulation Conference. Berlin, Germany: Association for Computing Machinery (ACM), p. 140:1–140:12 12 p. 140. (Proceedings of the Winter Simulation Conference).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  9. Published

    Forecast horizon aggregation in integer autoregressive moving average (INARMA) models

    Mohammadipour, M. & Boylan, J., 1/12/2012, In: Omega: The International Journal of Management Science. 40, 6, p. 703-712 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  10. Published

    Adaptive consumer credit classification

    Pavlidis, N., Tasoulis, D., Adams, N. M. & Hand, D. J., 12/2012, In: Journal of the Operational Research Society. 63, 12, p. 1645-1654 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  11. Published

    Are analysts' loss functions asymmetric?

    Peel, D., Pope, P. F. & Clatworthy, M., 12/2012, In: Journal of Forecasting. 31, 8, p. 736-756 21 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  12. Published

    Impact of Information Exchange on Supplier Forecasting Performance

    Trapero Arenas, J., Kourentzes, N. & Fildes, R., 12/2012, In: Omega: The International Journal of Management Science. 40, 6, p. 738-747 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

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