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Centre for Marketing Analytics

  1. Chapter (peer-reviewed)
  2. Published

    How consumer mindset response and long-term marketing effectiveness differ in emerging versus mature markets

    Erguncu, S. & Yildirim, G., 06/2014, Brand management in emerging markets: theories and practices. Wang, C. L. & He, J. (eds.). Hershey, Pa.: IGI Global

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  3. Published

    Impact of demand nature on the bullwhip effect: bridging the gap between theoretical and empirical research

    Trapero, J. R., Garcia, F. P. & Kourentzes, N., 2014, Proceedings of the Seventh International Conference on Management Science and Engineering Management.. Xu, J., Fry, J. A., Lev, B. & Hajiyev, A. (eds.). Berlin: Springer Verlag, p. 1127-1137 11 p. (Lecture Notes in Electrical Engineering; vol. 242).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  4. Published

    The Theta model: an essential forecasting tool for supply chain planning

    Nikolopoulos, K., Assimakopoulos, V., Bougioukos, N., Litsa, A. & Petropoulos, F., 2012, Advances in automation and robotics, Vol. 2: Selected Papers from the 2011 International Conference on Automation and Robotics (ICAR 2011), Dubai, December 1–2, 2011. Lee, G. (ed.). Berlin: Springer Verlag, Vol. 2. p. 431-437 7 p. (Lecture Notes in Electrical Engineering; vol. 123).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  5. Published

    Exchange Rate Dynamics and Monetary Reforms: Theory and Evidence from Britain's Return to Gold

    Peel, D., Micheal, P. & Nobay, A. R., 1996, Modern Perspectives on The Gold Standard. Bayoumi, T., Eichengreen, B. & Taylor, M. (eds.). Cambridge: Cambridge University Press, p. 341-366 26 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  6. Published

    Non-Linear Dependence in Unemployment, Output and Inflation - Empirical Evidence for the UK

    Peel, D. & Speight, A., 1995, The Natural Rate of Unemployment: Reflections of Twenty Five Years of the Hypothesis. Cross, R. (ed.). Cambridge: Cambridge University Press, p. 231-255 25 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  7. Published

    Testing for Market Efficiency in the Exchange Market

    Peel, D., 1994, Risk and Uncertainty in Economics : Essays in Honour of J.L. Ford. Dickinson, D. G., Driscoll, M. & Sen, S. (eds.). Aldershot: Edward Elgar, p. 147-163 17 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  8. Published

    Macroeconomics and the Agricultural Sector

    Midmore, P. & Peel, D., 1993, Current Issues in Agricultural Economics. Rayner, A. J. & Colman, D. (eds.). Basingstoke: Macmillan, p. 154-177 24 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  9. Published

    Rational Expectations and the New Macroeconomics

    Peel, D., 1990, New Thinking in Economics. J. R. S. (ed.). Aldershot: Edward Elgar Publishing, p. 72-87 16 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  10. Published

    New Classical Macroeconomics

    Peel, D., 1989, Current issues in macroeconomics. Greenaway, D. (ed.). London: Macmillan, p. 45-67 23 p. (Current Issues in Economics; vol. 2).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  11. Published

    Advertising and Aggregate Consumption

    Peel, D., 1975, Advertising and Economic Behaviour . Cowling, K. (ed.). London: Macmillan

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  12. Chapter
  13. Published

    Tracking differential evolution algorithms: an adaptive approach through multinomial distribution tracking with exponential forgetting

    Epitropakis, M., Tasoulis, D., Pavlidis, N., Plagianakos, V. P. & Vrahatis, M. N., 2012, Artificial Intelligence: Theories and Applications: 7th Hellenic Conference on AI, SETN 2012, Lamia, Greece, May 28-31, 2012. Proceedings. Maglogianis, I., Plagianakos, V. & Vlahavas, I. (eds.). Berlin: Springer Verlag, p. 214-222 9 p. (Lecture Notes in Computer Science; vol. 7297).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  14. Published

    Intermittent demand: estimation and statistical properties

    Syntetos, A. A. & Boylan, J., 24/03/2011, Service parts management. Altay, N. & Litteral, L. A. (eds.). London: Springer London, p. 1-30 31 p. Chapter 1

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  15. Published

    Decision trees for forecasting trended demand: estimation and statistical properties

    Syntetos, A. A. & Boylan, J., 24/03/2011, Service parts management. Altay, N. & Litteral, L. A. (eds.). London: Springer London, p. 53-87 14 p. Chapter 3

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  16. Published

    The applications of revenue management and pricing

    Cleophas, C., Yeoman, I., McMahon-Beattie, U. & Veral, E., 8/12/2010, Revenue Management: A Practical Pricing Perspective. Yeoman, I. & McMahon-Beattie, U. (eds.). London: Palgrave Macmillan, p. 9-16 8 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  17. Published

    Forecasting S&P 100 volatility: the incremental information content of implied volatilities and high frequency index returns

    Blair, B. J., Poon, S. & Taylor, S. J., 2010, Handbook of Quantitative Finance and Risk Management. Lee, C-F., Lee, A. C. & Lee, J. (eds.). Berlin: Springer, p. 1333-1344 12 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  18. Published

    The effect of correlation between demands on hierarchical forecasting

    Chen, H. & Boylan, J., 2009, Advances in business and management forecasting. Lawrence, K. D. & Klimberg, R. K. (eds.). Emerald, Vol. 6. p. 173-188 16 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  19. Published

    Computational intelligence algorithms for risk-adjusted trading strategies.

    Pavlidis, N., Pavlidis, E., Epitropakis, M., Plagianakos, V. & Vrahatis, M., 01/2008, IEEE Congress on Evolutionary Computation CEC 2007. Singapore: IEEE, p. 540-547 8 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  20. Published

    Risk in credit granting and lending decisions: credit scoring

    Finlay, S. & Soopramanien, D., 2008, Encyclopedia of quantitative risk analysis and assessment. Chichester: John Wiley

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  21. Published

    Forecasting for inventory management of service parts

    Boylan, J. & Syntetos, A. A., 2008, Complex system maintenance handbook. Kobbacy, K. A. H. & Murthy, D. N. P. (eds.). Springer, p. 479-508 30 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  22. Published

    Spare parts management: Forecasting Research and Extensions

    Boylan, J. & Syntetos, A. A., 2007, OR49 keynote papers 2007. Duncan, S. (ed.). Operational Research Society

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  23. Published

    On the development of theory-informed operationalised definitions of demand patterns

    Syntetos, A. A. & Boylan, J., 2005, Proceedings of the 3rd International Conference on Intelligent Management Systems in Operations, Salford. . Operational Research Society, p. 238-247 10 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  24. Published

    Predicting customer online shopping adoption - an evaluation of data mining and market modelling approaches

    Crone, S. & Soopramanien, D. G. R., 2005, Proceedings of The 2005 International Conference on Data Mining, DMIN 2005, Las Vegas, Nevada, USA. Athens: CSREA Press, p. 47-58 12 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  25. Published

    Optimizing hyperparameters of support vector machines by genetic algorithms

    Lessmann, S., Stahlbock, R. & Crone, S., 2005, Proceedings of the 2005 International Conference on Artificial Intelligence, ICAI 2005, Las Vegas, Nevada, USA. Athens: CSREA Press, Vol. 1. p. 74-82 9 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  26. Published

    Evolutionary neural classification approaches for strategic and operational decision support in retail store planning

    Stahlbock, R., Lessmann, S. & Crone, S., 2005, Proceedings of the 2005 International Conference on Artificial Intelligence, ICAI 2005, Las Vegas, Nevada, USA. Athens: CSREA Press, Vol. 1. p. 60-66 7 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  27. Published

    Support vector machines versus artificial neural networks - new potential in data mining for customer relationship management?

    Crone, S., Lessmann, S. & Stahlbock, R., 2005, Neural Network Applications in Information Technology and Web Engineering. Malaysia: Borneo Publishing, p. 80-93 14 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

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