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  1. Published

    Exploring cultural differences in the extended self

    Wong, P. & Hogg, M., 2012, The Routledge companion to identity and consumption. Ruvio, A. & Belk, R. (eds.). New York: Routledge

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  2. Published

    Exploring the Self-Possession Boundary through Hong Kong Chinese Consumers' Narratives of Important Possessions

    Wong, P. & Hogg, M., 2011, European Advances in Consumer Research. Bradshaw, A., Hackley, C. & Maclaran, P. (eds.). Duluth, MN: Association for Consumer Research, Vol. 9. p. 65-66 2 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  3. E-pub ahead of print

    Couples' narratives of shared-self, possessions and consumption experiences

    Wong, P., Hogg, M. K. & Vanharanta, M., 3/10/2016, (E-pub ahead of print) In: Journal of Consumer Behaviour.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. Published

    Off to the shops. Why we really go shopping

    Woodruffe-Burton, H. & Eccles, S. A., 2000, Marketing and Feminism: Current Issues and Research. London and New York: Routledge, p. 183-201 19 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  5. Published

    Organizing in the Anthropocene

    Wright, C., Nyberg, D., Rickards, L. & Freund, J., 07/2018, In: Organization. 25, 4, p. 455-471 17 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  6. Published

    Social Networking Sites and Marketing Strategies

    Wu, Y., Stewart, M. & Liu, R. R-Y., 04/2015, Handbook of Research on Integrating Social Media into Strategic Marketing. Hajili, N. (ed.). Hershey, PA: IGI Global, p. 207-239 33 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  7. Published

    Cross-cultural consumer responses to cause-related marketing: theoretical insights and future research

    Xue, M. & Singh, J., 29/11/2019, Socially-responsible international business: critical issues and the way forward. Leonidou, L. C., Katsikeas, C. S., Samiee, S. & Leonidou, C. N. (eds.). Cheltenham: Edward Elgar, p. 232–260 29 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  8. Published

    Psychological Distance in Cause-Related Product Buying Decisions

    Xue, M., Xiao, S. & Iyer, G., 28/06/2016, Rediscovering the Essentiality of Marketing. Petruzzellis, L. & Winter, R. (eds.). Springer, p. 185 1 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  9. Published

    Family identity construction: an interpretation of the Lunar New Year's Eve dinner consumption ritual

    Xue, H., Zhao, X., Nikolay, P. & Qin, J., 24/06/2022, In: Journal of Contemporary Marketing Science. 5, 1, p. 29-48 20 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  10. Published

    Case study 3: Co-create a smart phone brand with consumers via social media: A case study of Xiaomi in China

    Yang, S. & Wos, A., 1/01/2017, Services Marketing Cases in Emerging Markets: An Asian Perspective. Roy, S. K., Mutum, D. S. & Nguyen, B. (eds.). Cham: Springer International Publishing, p. 27-34 8 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

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