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Dr Alan Gilchrist

Senior Lecturer in Marketing

  1. Journal article
  2. Published

    Politics and strategy practice: ethnomethodologically-informed discourse analysis perspective

    Mueller, F., Whittle, A., Gilchrist, A. & Lenney, P., 2013, In: Business History. 55, 7, p. 1168-1199 32 p.

    Research output: Contribution to journalJournal articlepeer-review

  3. Working paper
  4. Published

    A participatory action research study of key account management changes

    Lenney, P., Easton, G. & Gilchrist, A., 2006, Lancaster University: The Department of Marketing, (Marketing Working Paper Series).

    Research output: Working paper

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