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Research

Professor James Cronin

Professor in Marketing and Consumer Culture Studies

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  1. Journal article
  2. Published

    Consumer culture theory and its contented discontent: an interview with Søren Askegaard

    Cronin, J. & Fitchett, J., 31/01/2022, In: Journal of Marketing Management. 38, 1-2, p. 127-144 18 p.

    Research output: Contribution to Journal/Magazine › Journal article

  3. Published

    Lunch of the last human: Nutritionally complete food and the fantasies of market-based progress

    Cronin, J. & Fitchett, J., 1/03/2021, In: Marketing Theory. 21, 1, p. 3-24 22 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    Transformational Retailing and the Emergence of a Modern Brand: Liberty of London, 1875-1900

    Alexander, N., Doherty, A. M. & Cronin, J., 31/12/2020, In: History of Retailing and Consumption . 6, 2, p. 78-96 19 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. Published

    The Interrupted World: Surrealist disruption and altered escapes from reality

    Jones, S., Cronin, J. & Piacentini, M., 1/12/2020, In: Marketing Theory. 20, 4, p. 459-480 22 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  6. Published

    Managing Collective Effervescence: 'Zomsumption’ and Postemotional Fandom

    Cronin, J. M. & Cocker, H. L., 1/09/2019, In: Marketing Theory. 19, 3, p. 281-299 19 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  7. Published

    Bodysnatching in the marketplace: Market-focused health activism and compelling narratives of dys-appearance

    Cronin, J. M. & Hopkinson, G. C., 09/2018, In: Marketing Theory. 18, 3, p. 269-286 17 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  8. E-pub ahead of print

    Lifeway Alibis: The biographical bases for unruly bricolage

    Cronin, J. M. & Malone, S., 18/07/2018, (E-pub ahead of print) In: Marketing Theory. 19, 2, p. 129-147 19 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  9. Published

    Mapping the Extended Frontiers of Escapism: Binge-watching and Hyperdiegetic Exploration

    Jones, S., Cronin, J. M. & Piacentini, M. G., 2018, In: Journal of Marketing Management. 34, 5-6, p. 497-508 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  10. Published

    Charismatic authority and the YouTuber: unpacking the new cults of personality

    Cocker, H. L. & Cronin, J. M., 1/12/2017, In: Marketing Theory. 17, 4, p. 455-472 18 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  11. Published

    Deconstructing consumer discipline: how self-management is experienced in the marketplace

    Cronin, J., McCarthy, M. & Delaney, M., 1/11/2015, In: European Journal of Marketing. 49, 11-12, p. 1902-1922 21 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

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