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Dr James Freund

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  1. Journal article
  2. Published

    Organizing in the Anthropocene

    Wright, C., Nyberg, D., Rickards, L. & Freund, J., 07/2018, In: Organization. 25, 4, p. 455-471 17 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    Mystify me: Coke, terror and the symbolic immortality boost

    Freund, J. & Jacobi, E., 09/2016, In: Marketing Theory. 16, 3, p. 417-422 6 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    Rev. Billy vs. the market: a sane man in a world of omnipotent fantasies

    Freund, J., 09/2015, In: Journal of Marketing Management. 31, 13-14, p. 1529-1551 23 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. Published

    Is there a gap in the market, and is there a market in the gap? how advertising planning performs markets

    Jacobi, E., Freund, J. & Araujo, L., 2015, In: Journal of Marketing Management. 31, 1-2, p. 37-61 25 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  6. Published

    Revenge of the brand monsters: how Goldman Sachs doppelganger turned monstrous

    Freund, J. & Jacobi, E., 2013, In: Journal of Marketing Management. 29, 1-2, p. 175-194 20 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  7. Published

    Sustainable consumption: opportunities for consumer research and public policy

    Prothero, A., Dobscha, S., Freund, J., Kilbourne, W. E., Luchs, M., Ozanne, L. & Thogersen, J., 2011, In: Journal of Public Policy and Marketing. 30, 1, p. 31-38 8 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

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