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Professor Margaret Hogg

Emeritus

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  1. 2001
  2. Published

    Exploring relationship management in professional services: a study of management consultancy

    Karantinou, K. M. & Hogg, M. K., 2001, In: Journal of Marketing Management. 17, 3-4, p. 263-286 24 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    Mapping the negative self: from 'So not me' to 'just not me'

    Banister, E. N. & Hogg, M. K., 2001, In: Advances in Consumer Research. 28, 1, p. 242-248 7 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. 2002
  5. Published

    Avoiding embodying the negative: the dialectic between body image and negative selves

    Banister, E. N. & Hogg, M. K., 2002, 6th Conference on Gender, Marketing and Consumer Behaviour, Association for Consumer Research, (Paris) - 2002. N/A: unknown, p. 17-34 18 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  6. Published

    Identifying and exploring dimensions of the negative self

    Banister, E. N. & Hogg, M. K., 2002, Customer Research Academy Workshop Series (CRAWS) (UMIST ) - 2002. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  7. Published

    The negative self and the refusal of tastes in consumer behaviour

    Hogg, M. K. & Banister, E. N., 2002, Contrasting Theories of Consumption Workshop (CRIC at University of Manchester) - 2002. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  8. 2003
  9. Published

    Consumers' investment of products and brands with negative symbolic meanings: the implications for marketing managers

    Hogg, M. K. & Banister, E. N., 2003, Academy of Marketing Science 9th Biennial World Marketing Congress (Malta) - 1999. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  10. Published

    Gender, identity and the consumption of advertising

    Hogg, M. K. & Garrow, J., 2003, In: Qualitative Market Research: An International Journal. 6, 3, p. 160-174 15 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  11. Published

    Possible selves: identifying dimensions for exploring the dialectic between positive and negative selves in consumer behaviour

    Banister, E. N. & Hogg, M. K., 2003, In: Advances in Consumer Research. 30, 1, p. 149-150 2 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  12. Published

    Social comparison goals and the consumption of advertising: towards a more contingent view of young women's consumption of advertising

    Hogg, M. K. & Fragou, A., 2003, In: Journal of Marketing Management. 19, 7-8, p. 749-780 32 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  13. 2004
  14. Published

    Gender identity, gender salience and symbolic consumption

    Patterson, C. & Hogg, M. K., 2004, Gender, Marketing and Consumer Behaviour, Association of Consumer Research (Wisconsin ) - 2004. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

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