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'A Different World': Shifting Masculinities in the Transition to Call Centres

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'A Different World': Shifting Masculinities in the Transition to Call Centres. / Knights, David; McCabe, Darren.
In: Organization, Vol. 8, No. 4, 30.11.2001, p. 619-645.

Research output: Contribution to Journal/MagazineJournal articlepeer-review

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Knights D, McCabe D. 'A Different World': Shifting Masculinities in the Transition to Call Centres. Organization. 2001 Nov 30;8(4):619-645. doi: 10.1177/135050840184004

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Bibtex

@article{cb645b6812bb431491c6bb76213a592b,
title = "'A Different World': Shifting Masculinities in the Transition to Call Centres",
abstract = "This article explores how business process reengineering (BPR) is informed by a masculine discourse that emphasizes competition, control and conquest while simultaneously appealing to care, trust, nurturing, creativity and teamwork. We explore how this contradiction is reflected in the language and practice of management. We demonstrate some of the ways in which this contradiction infuses with, subverts and may ultimately undermine BPR. We locate the debate within a contextual consideration of how reengineering is displacing an earlier form of masculinity within financial services which we understand and describe as paternalism. It is apparent that the pre-eminence of masculinity was never questioned. Indeed, both paternalism and reengineering simply fought over which masculinity would predominate.",
keywords = "Business reengineering, Empowerment, Gender, Identity, Power",
author = "David Knights and Darren McCabe",
year = "2001",
month = nov,
day = "30",
doi = "10.1177/135050840184004",
language = "English",
volume = "8",
pages = "619--645",
journal = "Organization",
issn = "1350-5084",
publisher = "SAGE Publications Ltd",
number = "4",

}

RIS

TY - JOUR

T1 - 'A Different World'

T2 - Shifting Masculinities in the Transition to Call Centres

AU - Knights, David

AU - McCabe, Darren

PY - 2001/11/30

Y1 - 2001/11/30

N2 - This article explores how business process reengineering (BPR) is informed by a masculine discourse that emphasizes competition, control and conquest while simultaneously appealing to care, trust, nurturing, creativity and teamwork. We explore how this contradiction is reflected in the language and practice of management. We demonstrate some of the ways in which this contradiction infuses with, subverts and may ultimately undermine BPR. We locate the debate within a contextual consideration of how reengineering is displacing an earlier form of masculinity within financial services which we understand and describe as paternalism. It is apparent that the pre-eminence of masculinity was never questioned. Indeed, both paternalism and reengineering simply fought over which masculinity would predominate.

AB - This article explores how business process reengineering (BPR) is informed by a masculine discourse that emphasizes competition, control and conquest while simultaneously appealing to care, trust, nurturing, creativity and teamwork. We explore how this contradiction is reflected in the language and practice of management. We demonstrate some of the ways in which this contradiction infuses with, subverts and may ultimately undermine BPR. We locate the debate within a contextual consideration of how reengineering is displacing an earlier form of masculinity within financial services which we understand and describe as paternalism. It is apparent that the pre-eminence of masculinity was never questioned. Indeed, both paternalism and reengineering simply fought over which masculinity would predominate.

KW - Business reengineering

KW - Empowerment

KW - Gender

KW - Identity

KW - Power

U2 - 10.1177/135050840184004

DO - 10.1177/135050840184004

M3 - Journal article

AN - SCOPUS:0346347781

VL - 8

SP - 619

EP - 645

JO - Organization

JF - Organization

SN - 1350-5084

IS - 4

ER -