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A means-end-chain (MEC) perspective of country of origin (COO) effects among elites in emerging Sri Lanka

Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

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Publication date1/12/2015
<mark>Original language</mark>English
EventEuropean International Business Academy (EIBA) Conference - Rio de Janeiro, Brazil
Duration: 1/12/2015 → 3/12/2015
http://eiba2015.eiba.org/eiba2015.com.br/index.html

Conference

ConferenceEuropean International Business Academy (EIBA) Conference
Country/TerritoryBrazil
CityRio de Janeiro
Period1/12/15 → 3/12/15
Internet address