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  • RJMM-2021-0138.R2_Proof_hi

    Rights statement: 18m

    Accepted author manuscript, 822 KB, PDF document

    Embargo ends: 1/01/50

    Available under license: CC BY-NC: Creative Commons Attribution-NonCommercial 4.0 International License

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“Children’s environmental socialisation and education :a French case study”

Research output: Contribution to journalJournal articlepeer-review

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<mark>Journal publication date</mark>18/01/2022
<mark>Journal</mark>Journal of Marketing Management
Publication StatusAccepted/In press
<mark>Original language</mark>English

Abstract

This research offers insights into children’s engagement with the environment by exploring whether and how children demonstrate individual and collective engagement with environmental issues. Using a child-centred methodological approach based on individual interviews and drawings, this research shows that children express different levels of engagement with environmental issues, such that they demonstrate varying levels of cognitive, emotional, and behavioural engagement. Our findings show evidence that individual (i.e., knowledge, interest and sustained attention, perceived responsibility and behavioural control), as well as socio-contextual factors (communication within the family setting and outside, processes of (re)socialisation) foster or constrain children’s motivational states towards environmental issues. We conceptualize our findings to show children’s embodied engagement with environmental issues. From these findings, we provide managerial implications addressed to managers and policymakers.