Standard
Consumer buying behaviour. /
Khan, Hina.
Principles of marketing: a value-based approach. ed. / Ayantunji Gbadamosi; Ian Bathgate; Sonny Nwankwo. Basingstoke: Palgrave-Macmillan, 2013.
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter
Harvard
Khan, H 2013,
Consumer buying behaviour. in A Gbadamosi, I Bathgate & S Nwankwo (eds),
Principles of marketing: a value-based approach. Palgrave-Macmillan, Basingstoke.
APA
Vancouver
Khan H.
Consumer buying behaviour. In Gbadamosi A, Bathgate I, Nwankwo S, editors, Principles of marketing: a value-based approach. Basingstoke: Palgrave-Macmillan. 2013
Author
Khan, Hina. /
Consumer buying behaviour. Principles of marketing: a value-based approach. editor / Ayantunji Gbadamosi ; Ian Bathgate ; Sonny Nwankwo. Basingstoke : Palgrave-Macmillan, 2013.
Bibtex
@inbook{1799203d3b7e4bddb40df668557987e3,
title = "Consumer buying behaviour",
author = "Hina Khan",
year = "2013",
month = nov,
language = "English",
isbn = "9780230392700",
editor = "Gbadamosi, {Ayantunji } and Ian Bathgate and Sonny Nwankwo",
booktitle = "Principles of marketing",
publisher = "Palgrave-Macmillan",
}
RIS
TY - CHAP
T1 - Consumer buying behaviour
AU - Khan, Hina
PY - 2013/11
Y1 - 2013/11
M3 - Chapter
SN - 9780230392700
BT - Principles of marketing
A2 - Gbadamosi, Ayantunji
A2 - Bathgate, Ian
A2 - Nwankwo, Sonny
PB - Palgrave-Macmillan
CY - Basingstoke
ER -
