Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter
| Publication date | 21/06/2024 |
|---|---|
| Host publication | Visual Methods in Marketing and Consumer Research |
| Editors | Fatema Kawaf, Ofer Dekel-Dachs |
| Place of Publication | London |
| Publisher | Routledge |
| Pages | 165-194 |
| Number of pages | 30 |
| ISBN (electronic) | 9781003310877 |
| ISBN (print) | 9781032316826 |
| <mark>Original language</mark> | English |
| Name | Routledge Studies in Marketing |
|---|---|
| Publisher | Routledge |