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Don’t Hate the Haters: Collective Neutralization of Deviance in Influencer-Focused Anti-Person-Brand Communities

Research output: Contribution to conference - Without ISBN/ISSN › Poster › peer-review

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Publication date27/10/2023
<mark>Original language</mark>English
EventAssociation for Consumer Research Conference - Sheraton Grand Seattle, Seattle, United States
Duration: 26/10/2023 → 29/10/2023
https://acr.memberclicks.net/current-acr-conference

Conference

ConferenceAssociation for Consumer Research Conference
Abbreviated titleACR
Country/TerritoryUnited States
CitySeattle
Period26/10/23 → 29/10/23
Internet address