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Empathising with the future: creating next-next generation products and services

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Empathising with the future: creating next-next generation products and services. / Evans, Martyn.

In: The Design Journal, Vol. 14, No. 2, 06.2011, p. 231-252.

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Evans, Martyn. / Empathising with the future: creating next-next generation products and services. In: The Design Journal. 2011 ; Vol. 14, No. 2. pp. 231-252.

Bibtex

@article{828356b937a145bf95a88e52c0b16d1b,
title = "Empathising with the future: creating next-next generation products and services",
abstract = "This paper discusses the challenges faced by design when it seeks to empathise with future contexts of life and society. It presents a design-led futures framework that outlines approaches suitable for designers when developing next-next generation products and services. This framework enables designers to empathise with our future lives and as such provide next-next generation products and services that are not only required by future consumers, but are desired. Based upon analysis of over thirty interviews with leading exponents of design-led futures in Europe and the USA, the framework provides a road map for designers to empathise with consumers in the future.",
keywords = "Design-led futures, Next-next generation products and services, Visions of the future, Designers as futurists",
author = "Martyn Evans",
year = "2011",
month = jun,
doi = "10.2752/175630611X12984592780087",
language = "English",
volume = "14",
pages = "231--252",
journal = "The Design Journal",
issn = "1460-6925",
publisher = "ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD",
number = "2",

}

RIS

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T1 - Empathising with the future: creating next-next generation products and services

AU - Evans, Martyn

PY - 2011/6

Y1 - 2011/6

N2 - This paper discusses the challenges faced by design when it seeks to empathise with future contexts of life and society. It presents a design-led futures framework that outlines approaches suitable for designers when developing next-next generation products and services. This framework enables designers to empathise with our future lives and as such provide next-next generation products and services that are not only required by future consumers, but are desired. Based upon analysis of over thirty interviews with leading exponents of design-led futures in Europe and the USA, the framework provides a road map for designers to empathise with consumers in the future.

AB - This paper discusses the challenges faced by design when it seeks to empathise with future contexts of life and society. It presents a design-led futures framework that outlines approaches suitable for designers when developing next-next generation products and services. This framework enables designers to empathise with our future lives and as such provide next-next generation products and services that are not only required by future consumers, but are desired. Based upon analysis of over thirty interviews with leading exponents of design-led futures in Europe and the USA, the framework provides a road map for designers to empathise with consumers in the future.

KW - Design-led futures

KW - Next-next generation products and services

KW - Visions of the future

KW - Designers as futurists

U2 - 10.2752/175630611X12984592780087

DO - 10.2752/175630611X12984592780087

M3 - Journal article

VL - 14

SP - 231

EP - 252

JO - The Design Journal

JF - The Design Journal

SN - 1460-6925

IS - 2

ER -