We make use of the unprecedented depth, spatial resolution, and field of view of the Euclid Early Release Observations of the Perseus galaxy cluster to detect and characterise the dwarf galaxy population in this massive system. The Euclid high resolution VIS and combined VIS+NIR colour images were visually inspected and dwarf galaxy candidates were identified. Their morphologies, the presence of nuclei, and their globular cluster (GC) richness were visually assessed, complementing an automatic detection of the GC candidates. Structural and photometric parameters, including Euclid filter colours, were extracted from 2-dimensional fitting. Based on this analysis, a total of 1100 dwarf candidates were found across the image, with 638 appearing to be new identifications. The majority (96%) are classified as dwarf ellipticals, 53% are nucleated, 26% are GC-rich, and 6% show disturbed morphologies. A relatively high fraction of galaxies, 8%, are categorised as ultra-diffuse galaxies. The majority of the dwarfs follow the expected scaling relations. Globally, the GC specific frequency, S_N, of the Perseus dwarfs is intermediate between those measured in the Virgo and Coma clusters. While the dwarfs with the largest GC counts are found throughout the Euclid field of view, those located around the east-west strip, where most of the brightest cluster members are found, exhibit larger S_N values, on average. The spatial distribution of the dwarfs, GCs, and intracluster light show a main iso-density/isophotal centre displaced to the west of the bright galaxy light distribution. The ERO imaging of the Perseus cluster demonstrates the unique capability of Euclid to concurrently detect and characterise large samples of dwarfs, their nuclei, and their GC systems, allowing us to construct a detailed picture of the formation and evolution of galaxies over a wide range of mass scales and environments.