Marketing strategy and the competitive structure of British general insurance, 1720-1980. (Cass Prize for Business History, 1994)

Home > Research > Publications & Outputs > Marketing strategy and the competitive structur...

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Published

<mark>Journal publication date</mark>	1994
<mark>Journal</mark>	Business History
Issue number	2
Volume	36
Number of pages	27
Pages (from-to)	20-46
Publication Status	Published
<mark>Original language</mark>	English

Research