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Research and own brand development
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Research and own brand development
Research output
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Contribution in Book/Report/Proceedings - With ISBN/ISSN
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Chapter
Published
Overview
Cite this
M H Kirkup
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Publication date
2000
Host publication
The Marketing Research Process
Place of Publication
N/A
Publisher
unknown
Pages
287-291
Number of pages
5
<mark>Original language</mark>
English