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Rhetorical issues in writing interpretivist consumer research

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

Published
Publication date04/2013
Host publicationConsumer research methods
EditorsJames Fitchett, Andrea Davies
Place of PublicationLondon
PublisherSage
ISBN (Print)9781446208502
<mark>Original language</mark>English

Publication series

NameSAGE Benchmarks in Social Research Methods
PublisherSage

Bibliographic note

Reprinted from Qualitative Market Research 2008: 11 (2) 130-146