Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review
}
TY - CHAP
T1 - Rhetorical issues in writing interpretivist consumer research
AU - Hogg, Margaret Kathleen
AU - Maclaran, Pauline
N1 - Reprinted from Qualitative Market Research 2008: 11 (2) 130-146
PY - 2013/4
Y1 - 2013/4
KW - rhetoric
KW - rhetorical devices
KW - interpretivist consumer research
M3 - Chapter (peer-reviewed)
SN - 9781446208502
T3 - SAGE Benchmarks in Social Research Methods
BT - Consumer research methods
A2 - Fitchett, James
A2 - Davies, Andrea
PB - Sage
CY - London
ER -