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    Rights statement: This is an Accepted Manuscript of an article published by Taylor & Francis in Consumption Markets & Culture on 06/09/2018, available online: https://www.tandfonline.com/doi/full/10.1080/10253866.2018.1516726

    Accepted author manuscript, 1.45 MB, PDF document

    Available under license: CC BY-NC: Creative Commons Attribution-NonCommercial 4.0 International License


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Road bowling in Ireland: social space and the context of context

Research output: Contribution to Journal/MagazineJournal articlepeer-review

<mark>Journal publication date</mark>1/08/2019
<mark>Journal</mark>Consumption, Markets and Culture
Issue number5-6
Number of pages19
Pages (from-to)598-616
Publication StatusPublished
Early online date6/09/18
<mark>Original language</mark>English


Consumer research has offered a multitude of understandings of space. While these insights have contributed both to absolute and relativistic appreciations, the discourse has tended more often towards absolute representations. Through an examination of Irish road bowling, built from a four-year ethnography, we position Henri Lefebvre’s triadic model of social space as a heuristic device that may be used to further relativistic representations of space. In doing so we expose how Irish road bowlers produce space on public roads. We find that such space and the actions of road bowlers within it are deeply influenced by both historic and contemporary socio-cultural discourses. In this way, we highlight how Lefebvre can be used to get at the context of context and offer an alternative understanding of normative and existential communitas.