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  1. Published

    Customer's responses to retail brand extensions

    Alexander, N. S. & Colgate, M., 2005, In: Journal of Marketing Management. 21, 3-4, p. 393-419 27 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  2. Published

    Customer value creation in professional service relationships: the case of credence goods

    Howden, C. & Pressey, A. D., 2008, In: The Service Industries Journal. 28, 6, p. 789-812 24 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    Customer segmentation in fashion retailing: a conjoint analysis

    Birtwistle, G., Freathy, P. & Clarke, I. M., 1999, In: Journal of Fashion Marketing and Management. 3, p. 245-354 110 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    Customer satisfaction management: Exploring temporal changes in nonlinearities in satisfaction formation of skiers

    Matzler, K., Mazanec, J., Strobl, A. & Teichmann, K., 28/06/2021, In: Problems and Perspectives in Management. 19, 2, p. 398-417 20 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. Published

    Customer roles in service supply chains and opportunities for innovation

    Sampson, S. & Spring, M., 10/2012, In: Journal of Supply Chain Management. 48, 4, p. 30-50 21 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  6. Published

    Customer relationship management: private sector principles to public sector adoption

    Fletcher, K. & Pressey, A. D., 2006, European Marketing Academy Conference (Athens) - 2006. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  7. Published

    Customer relationship management in call centers: the uneasy process of re(form)ing the subject through the ‘people-by-numbers’ approach

    Alferoff, C. & Knights, D., 2008, In: Information and Organization. 18, 1, p. 29-50 22 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  8. Published

    Customer experience management system at a university’s student support services: an organizational ambidexterity perspective

    Kouassi, A., Tiago Martins, J. & Molnar, A., 1/01/2016, Handbook of research on innovations in information retrieval, analysis, and management. Martins, J. T. & Molnar, A. (eds.). IGI Global, p. 431-450 20 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  9. Published

    Customer Experience Journeys: Loyalty Loops Versus Involvement Spirals

    Siebert, A., Gopaldas, A., Lindridge, A. & Simões, C., 1/07/2020, In: Journal of Marketing. 84, 4, p. 45-66 22 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  10. Published

    Customer Experience Driven Business Model Innovation

    Keiningham, T. L., Aksoy, L., Bruce, H., Cadet, F., Clennell, N., Hodgkinson, I. R. & Kearney, T., 1/08/2020, In: Journal of Business Research. 116, p. 431-440 10 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

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