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Seeking Country of Origin Information as an Indicator of Social Status to Make Egoistical Purchase Decisions

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

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Seeking Country of Origin Information as an Indicator of Social Status to Make Egoistical Purchase Decisions. / Khan, Hina; Rodrigo, Padmali.
Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, 2015. p. 248-250 (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

Harvard

Khan, H & Rodrigo, P 2015, Seeking Country of Origin Information as an Indicator of Social Status to Make Egoistical Purchase Decisions. in Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Developments in Marketing Science: Proceedings of the Academy of Marketing Science, Springer Nature, pp. 248-250. https://doi.org/10.1007/978-3-319-10873-5_140

APA

Khan, H., & Rodrigo, P. (2015). Seeking Country of Origin Information as an Indicator of Social Status to Make Egoistical Purchase Decisions. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science (pp. 248-250). (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). Springer Nature. https://doi.org/10.1007/978-3-319-10873-5_140

Vancouver

Khan H, Rodrigo P. Seeking Country of Origin Information as an Indicator of Social Status to Make Egoistical Purchase Decisions. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature. 2015. p. 248-250. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). doi: 10.1007/978-3-319-10873-5_140

Author

Khan, Hina ; Rodrigo, Padmali. / Seeking Country of Origin Information as an Indicator of Social Status to Make Egoistical Purchase Decisions. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, 2015. pp. 248-250 (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

Bibtex

@inbook{41103828d9d348b6ae567eef86a603c7,
title = "Seeking Country of Origin Information as an Indicator of Social Status to Make Egoistical Purchase Decisions",
abstract = "This study investigated elite Sri Lankan consumers{\textquoteright} egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers{\textquoteright} motives were influenced by their desire to boost their ego, power and enhance social standing.",
keywords = "Consumer Intention, Consumer Motive, Convenience Good, International Business Study, Luxury Good",
author = "Hina Khan and Padmali Rodrigo",
year = "2015",
doi = "10.1007/978-3-319-10873-5_140",
language = "English",
series = "Developments in Marketing Science: Proceedings of the Academy of Marketing Science",
publisher = "Springer Nature",
pages = "248--250",
booktitle = "Developments in Marketing Science",

}

RIS

TY - CHAP

T1 - Seeking Country of Origin Information as an Indicator of Social Status to Make Egoistical Purchase Decisions

AU - Khan, Hina

AU - Rodrigo, Padmali

PY - 2015

Y1 - 2015

N2 - This study investigated elite Sri Lankan consumers’ egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers’ motives were influenced by their desire to boost their ego, power and enhance social standing.

AB - This study investigated elite Sri Lankan consumers’ egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers’ motives were influenced by their desire to boost their ego, power and enhance social standing.

KW - Consumer Intention

KW - Consumer Motive

KW - Convenience Good

KW - International Business Study

KW - Luxury Good

U2 - 10.1007/978-3-319-10873-5_140

DO - 10.1007/978-3-319-10873-5_140

M3 - Chapter

AN - SCOPUS:85145043621

T3 - Developments in Marketing Science: Proceedings of the Academy of Marketing Science

SP - 248

EP - 250

BT - Developments in Marketing Science

PB - Springer Nature

ER -