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Sponsoring as a strategic lever for changing the resource base of professional sport

Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

Published
Publication date2014
<mark>Original language</mark>English
Event14th Annual Conference of the European Academy of Management (EURAM) - Valencia, Spain
Duration: 4/06/20147/06/2014

Conference

Conference14th Annual Conference of the European Academy of Management (EURAM)
Country/TerritorySpain
CityValencia
Period4/06/147/06/14