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The status quo of marketing organisation in UK ...
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The status quo of marketing organisation in UK retailers: a neglected phenomenon of the 1980s
Research output
:
Contribution to Journal/Magazine
›
Journal article
›
peer-review
Published
Overview
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N Piercy
N S Alexander
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<mark>Journal publication date</mark>
1988
<mark>Journal</mark>
The Service Industries Journal
Issue number
2
Volume
8
Number of pages
21
Pages (from-to)
155-175
Publication Status
Published
<mark>Original language</mark>
English