Towards a conceptual framework for analyzing the structures of visual rhetoric in advertising

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

Published

Publication date	2006
Host publication	European Marketing Academy Conference (Athens) - 2006
Place of Publication	N/A
Publisher	unknown
Pages	169
Number of pages	169
<mark>Original language</mark>	English

Research