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Valuing customer relationships: using the capital asset pricing model (CAPM) to incorporate relationship risk

Research output: Contribution to Journal/MagazineJournal articlepeer-review

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Standard

Valuing customer relationships: using the capital asset pricing model (CAPM) to incorporate relationship risk. / Hopkinson, G C; Lum, C Y.
In: Business Strategy and the Environment, Vol. 10, No. 3, 2002, p. 220-232.

Research output: Contribution to Journal/MagazineJournal articlepeer-review

Harvard

Hopkinson, GC & Lum, CY 2002, 'Valuing customer relationships: using the capital asset pricing model (CAPM) to incorporate relationship risk', Business Strategy and the Environment, vol. 10, no. 3, pp. 220-232.

APA

Vancouver

Author

Hopkinson, G C ; Lum, C Y. / Valuing customer relationships: using the capital asset pricing model (CAPM) to incorporate relationship risk. In: Business Strategy and the Environment. 2002 ; Vol. 10, No. 3. pp. 220-232.

Bibtex

@article{c2c0c486af6b448c82cd38f33f30eb1d,
title = "Valuing customer relationships: using the capital asset pricing model (CAPM) to incorporate relationship risk",
author = "Hopkinson, {G C} and Lum, {C Y}",
year = "2002",
language = "English",
volume = "10",
pages = "220--232",
journal = "Business Strategy and the Environment",
issn = "0964-4733",
publisher = "John Wiley and Sons Ltd",
number = "3",

}

RIS

TY - JOUR

T1 - Valuing customer relationships: using the capital asset pricing model (CAPM) to incorporate relationship risk

AU - Hopkinson, G C

AU - Lum, C Y

PY - 2002

Y1 - 2002

M3 - Journal article

VL - 10

SP - 220

EP - 232

JO - Business Strategy and the Environment

JF - Business Strategy and the Environment

SN - 0964-4733

IS - 3

ER -