The making and recontextualizing of ‘competitiveness’ as a knowledge brand across different sites and scales

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed)

Published

Publication date	2011
Host publication	Brands and branding geographies
Editors	Andy Pike
Place of Publication	Cheltenham
Publisher	Edward Elgar
Pages	165-186
Number of pages	22
ISBN (electronic)	9780857930842
ISBN (print)	9781849801591
<mark>Original language</mark>	English

Research