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Professor Ahmad Daryanto

Senior Lecturer, SL

  1. 2025
  2. Forthcoming

    An Introduction to Quantitative Research Methods for Marketing: Tools and Techniques Using SPSS and R

    Daryanto, A., 3/06/2025, (Accepted/In press) London: Routledge. 490 p.

    Research output: Book/Report/ProceedingsBook

  3. E-pub ahead of print

    Green Loyalty Programmes: customer trait reactance and reward preferences

    Huang, J., Daryanto, A., Hogg, M. & Soopramanien, D., 7/05/2025, (E-pub ahead of print) In: Journal of Consumer Behaviour.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. E-pub ahead of print

    What Drives Participation in Green Loyalty Programmes? Examining Reactance, Guilt, and Staff Attractiveness

    Huang, J., Daryanto, A., Hogg, M. & Chan, J., 31/12/2025, In: International Journal of Contemporary Hospitality Management. 37, 13, p. 1-54 54 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  5. 2023
  6. Published

    Developing and validating a scale for anxiety over land and forest fire

    Fatricia, R. S., Daryanto, A. & Sutanto, J., 30/09/2023, In: International Journal of Disaster Risk Reduction. 95, 103850.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. Published

    Editorial: Individual and cultural differences in sustainable consumer behavior

    Daryanto, A., Song, Z. & Soopramanien, D., 21/02/2023, In: Frontiers in Psychology. 14

    Research output: Contribution to Journal/MagazineEditorialpeer-review

  8. Published

    Urban Residents’ Environmental Citizenship Behaviour: The Roles of Place Attachment, Social Norms and Perceived Environmental Responsibility

    Soopramanien, D., Daryanto, A. & Song, Z., 31/01/2023, In: Cities. 132, 9 p., 104097.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  9. 2022
  10. Published

    Testing difference in two proportions using D2prop macro in SPSS

    Daryanto, A., 18/07/2022, In: The Quantitative Methods for Psychology. 18, 2, p. 181-185 5 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  11. Published

    Locked Down then Locked In! Airline Loyalty Programs, Customer Retention Tactics and Impacts on Brand loyalty

    Huang, J., Daryanto, A., Hogg, M. & Bruce, H., 18/06/2022.

    Research output: Contribution to conference - Without ISBN/ISSN Abstractpeer-review

  12. Published

    Controlling for spurious moderation in marketing: A review of statistical techniques

    Daryanto, A. & Lukas, B., 31/05/2022, In: Journal of Business Research. 144, p. 180-192 13 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  13. Published

    The anthropomorphic brand logo and its effect on perceived functional performance

    Daryanto, A., Alexander, N. & Kartika, G., 31/05/2022, In: Journal of Brand Management. 29, 3, p. 287-300 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

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