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Research

Professor Anthony Patterson

Professor of Marketing

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  1. 2021
  2. Published

    Netnography and Design Thinking: Development and Illustration in the Vegan Food Industry

    Ashman, R., Patterson, A. & Kozinets, R., 30/09/2021, In: European Journal of Marketing. 55, 9, p. 2491-2514 24 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. 2022
  4. Forthcoming

    Bewitching the Blob: A Hauntology of Witches in the Marketplace

    James, S., Cronin, J. & Patterson, A., 6/04/2022, (Accepted/In press).

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  5. Published

    Fantasy Football and semio-capitalism: The hyperstitional dynamics of consumer escapism

    O'Leary, K., Cronin, J. & Patterson, A., 10/06/2022.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  6. Published

    'Who got the assist' - Fantasy Football and a New Age of Football Fandom

    O'Leary, K., Cronin, J. & Patterson, A., 5/07/2022.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  7. Published

    Re-ordering Motherhood and Employment: Mobilizing ‘Mums Everywhere’ during Covid-19

    Ashman, R., Radcliffe, L., Patterson, A. & Gatrell, C., 31/07/2022, In: British Journal of Management. 33, 3, p. 1125-1143 19 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  8. Published

    A ‘Thumbs Up’ and ‘Thumbs Down’ for Thumb Culture: The Paradoxical Nature of Smartphones

    Thompson, K. & Patterson, A., 26/09/2022, The Routledge Handbook of Digital Consumption. Llamas, R. & Belk, R. (eds.). 2nd ed. ed. London: Routledge, (Routledge International Handbooks).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  9. Published

    A Hauntology of the Witch’s Re-Enchantment

    James, S., Cronin, J. & Patterson, A., 9/11/2022.

    Research output: Contribution to conference - Without ISBN/ISSN › Abstract › peer-review

  10. Published

    On Managing Dartainment Responsibly: A hauntological critique of marketised deathscapes

    James, S., Cronin, J. & Patterson, A., 10/11/2022.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  11. 2023
  12. Forthcoming

    Is Barbie Full of It?

    Ashman, R., Beach, S. & Patterson, A., 12/05/2023, (Accepted/In press) In: Journal of Customer Behaviour. 22, 1

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  13. Published

    Revisiting Thana-Tourism: The Hauntological Encounter as ‘Obscene Supplement’

    James, S., Cronin, J. & Patterson, A., 30/06/2023.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

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