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Professor Maria Piacentini

Professor

  1. Published
  2. Published

    Towards a richer understanding of consumers in social marketing contexts: revisiting the stage of change model

    Logie-MacIver, E. & Piacentini, M. G., 2011, In: Journal of Marketing Management. 27, 1 & 2, p. 60-76 17 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Published

    Transformative Consumer Research: An Overview of Key Issues

    Piacentini, M., Banister, E., Salciuviene, L. & Keeling, KA., 07/2012, In: Journal of Consumer Behaviour. 11, 4, p. 273-274 2 p.

    Research output: Contribution to Journal/MagazineEditorialpeer-review

  4. Published

    Understanding alcohol consumption among university students

    Piacentini, M. & Banister, E., 09/2006, Alcoholis, 25, 3, p. 2-4 3 p.

    Research output: Contribution to specialist publicationArticle

  5. Published

    Understanding social influences on children's food choices

    Piacentini, M. G. & Tison, J., 2003, European Advances in Consumer Research (Valdosta, GA) - 2003. Provo: Association for Consumer Research, Vol. 6. p. 14-15 2 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  6. Published

    'Understanding the dynamic consumer' - new marketing, new relevance: evolution and innovation for the next generation

    Piacentini, M. G., Cristovan, E. & Shaw, S., 1998, Academy of Marketing Annual Conference (University of Stirling ) - 1998. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  7. Published

    Understanding volunteer motivation for participation in a community-based food co-operative

    Hibbert, S. A., Piacentini, M. G. & Al-Dajani, H., 2003, In: International Journal of Nonprofit and Voluntary Sector Marketing. 8, 1, p. 30-42 13 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  8. Published

    Using qualitative methodologies to understand behaviour change

    Logie-MacIver, L., Piacentini, M. & Eadie, D., 2012, In: Qualitative Market Research: An International Journal. 15, 1, p. 70-86 16 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  9. Published

    Using research to influence retailer policy concerning confectionery merchandising

    Eadie, D., MacFadyen, L. & Piacentini, M. G., 1998, 1st UK Health Promotion Research Conference (Edinburgh) - 1998. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  10. Published

    Video and Videography in Marketing: Research, Practice & Impact

    Mason, K. & Piacentini, M., 5/07/2011. 0 p.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paper

  11. Published

    Vulnerable consumers' experiences of marketplace encounters

    Hibbert, S. A., Piacentini, M. G. & Hogg, M. K., 2006, AMA Marketing and Public Policy Conference (Long Beach, California) - 2006. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  12. Published
  13. Published

    Young People Leaving Foster Care: Navigating the Marketplace

    Piacentini, M., Hibbert, S. A. & Hogg, M., 2011.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

  14. Published

    'Your Life When You’ve Got Everything is Different’: Forced Transformations and Consumption Practices

    Barrios Fajardo, A., Piacentini, M. & Salciuviene, L., 2012, Research in Consumer Behavior. Belk, R. W., Askegaard, S. & Scott, L. (eds.). Emerald Group Publishing Ltd, Vol. 14. p. 129-149 21 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

  15. Published

    Youth and Risky Consumption: Moving Toward a Transformative Approach

    Mason, M. J., Tanner, J. F., Piacentini, M., Freeman, D., Anastasia, T., Batat, W., Boland, W., Canbulut, M., Drenten, J., Hamby, A., Rangan, P. & Yang, Z., 2011, In: Journal of Research for Consumers. 19, p. 1-8 8 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

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