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Dr Morven McEachern

Formerly at Lancaster University

  1. Published

    Case study - corporate acquisition of ethical brands and their possible impact upon conscious consumers

    McEachern, M. & Carrigan, M., 2009, Consumer Behaviour: A European Perspective. London and New York: Pearson Higher Education

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  2. Published

    Building a consumer value via product endorsement: the RSPCA's role in shaping society's consumer towards animal welfare

    McEachern, M. & Schroder, M. J. A., 2005, Academy of Marketing Annual Conference (Dublin Institute of Technology) - 2005. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  3. Published

    Branded meat labels: can personality assessment improve livestock producer-groups' understanding of consumer purchase behaviour

    McEachern, M., Willock, J., Whitelock, J. M. & Mason, R., 2005, Annual Meeting of the Association for the Study of Food and Society (ASFS) and the Agriculture, Food, and Human Values Society (AFHVS) (Portland) - 2005. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  4. Published

    Anti-consumption representations of the ethical consumer: product resistance, brand avoidance and product dislike

    Parsons, E., McEachern, M. & Carrigan, M., 2009, 4th International Consumer Sciences Research Conference (Edinburgh) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  5. Published
  6. Published

    A review of the 'consumer interest' in organic meat

    Brennan, C., Gallagher, K. & McEachern, M., 2003, In: International Journal of Consumer Studies. 27, 5, p. 381-394 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

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