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Research

Dr Ronika Chakrabarti

Formerly at Lancaster University

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  1. Published

    A networks-as-practice approach to dynamic changes in the UK pharmaceutical network

    Chakrabarti, R., Ramos, C. & Henneberg, S., 2012.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  2. Published

    A process analysis of interactions and actors’ roles in unstable business networks

    Chakrabarti, R., Ramos, C. & Henneberg, S., 2013.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  3. Published

    Adoption of country-specific business websites: the case of UK small businesses entering the Chinese market

    Daryanto, A., Khan, H., Matlay, H. & Chakrabarti, R., 2013, In: Journal of Small Business and Enterprise Development. 20, 3, p. 650-660 11 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    Brand worlds from articulation to integration

    Berthon, P. R., Pitt, L. F., Chakrabarti, R. & Berthon, J. P., 2011, In: Journal of Advertising Research. 51, 1, p. 182-194 13 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. Published

    Can the pragmatist logic of inquiry inform consumer led market design

    Chakrabarti, R. & Mason, K. J., 2015, In: Advances in Consumer Research. 43, p. 212-217 6 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  6. Published

    Captive in Business Networks

    Ostendorf, J. W., Mouzas, S. & Chakrabarti, R., 2011. 0 p.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  7. Published

    Changes dynamics in the UK pharmaceutical network

    Chakrabarti, R., Ramos, C. & Henneberg, S., 2012.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  8. Published

    Designing better markets for people at the BoP

    Chakrabarti, R. & Mason, K., 28/11/2014, Concerned markets: economic ordering for multiple values. Geiger, S., Harrison, D., Kjellberg, H. & Mallard, A. (eds.). Cheltenham: Edward Elgar

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  9. Published

    Designing better markets for people at the bottom of the pyramid: Bottom-up market design

    Chakrabarti, R. & Mason, K., 28/11/2014, Concerned Markets: Economic Ordering for Multiple Values. Geiger, S., Harrison, D., Kjellberg, H. & Mallard, A. (eds.). Cheltenham: Edward Elgar Publishing Ltd., p. 153-177 25 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  10. Published

    Distinguishing the Discerning Man: The Case of Dunhill

    Chakrabarti, R., 07/2011. 0 p.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  11. Published

    Do luxury brands successfully entice consumers? the role of bandwagon effects

    Shaikh, S., Malik, A., Akram, S. & Chakrabarti, R., 06/2017, In: International Marketing Review. 34, 4, p. 498-513 16 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  12. Published

    Enabling Practices: Making Markets ‘Worth the Effort’ at the Bottom-of-the-Pyramid

    Chakrabarti, R. & Mason, K., 4/06/2012. 0 p.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  13. Published

    Exploring strategies for motivational growth among international channel intermediaries in a rapidly developing economy

    Chakrabarti, R., Barnes, B. R., Pitt, L. F. & Berthon, P. R., 2009, Academy of International Business (AIB) South East Asia Regional Conference (Hong Kong) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  14. Published

    Financial services ads and viewer response profiles: Psychometric properties of a shortened scale

    Steyn, P., Pitt, L. & Chakrabarti, R., 2011, In: Journal of Financial Services Marketing. 16, p. 210-219 10 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  15. Published

    From market devices to market infrastructures

    Chakrabarti, R., Finch, J., Kjellberg, H., Lenborg, C. & Pollock, N., 2016.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  16. Published

    Gift giving and social emotions: experience as content

    Chakrabarti, R. & Berthon, P., 05/2012, In: Journal of Public Affairs. 12, 2, p. 154-161 8 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  17. Published

    Goal orientation effects on behavior and performance: evidence from international sales agents in the Middle East

    Chakrabarti, R., Barnes, B., Berthon, P., Pitt, L. & Monkhouse, L., 01/2014, In: The International Journal of Human Resource Management. 25, 2, p. 317-340 24 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  18. Published

    How representation and interventions frame public policy dialogues in subsistence markets

    Chakrabarti, R. & Araujo, L., 2014.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  19. Published

    Innovating in business networks: the role of retailer brand development

    Ostendorf, J. W., Mouzas, S. & Chakrabarti, R., 2012.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

  20. Published

    Innovation in business networks the role of leveraging resources

    Ostendorf, J. W., Mouzas, S. & Chakrabarti, R., 2014, In: Industrial Marketing Management. 43, p. 504-511 8 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  21. Published

    Institutional life of intuitive insights: legitimacy of virtuoso intuitive marketing management

    Vanharanta, M., Chakrabarti, R. & Wong, P., 07/2014, In: Industrial Marketing Management. 43, 5, p. 760–768 9 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  22. Published

    Introduction to the special section on subsistence marketplaces

    Viswanathan, M., Chakrabarti, R., Ingenbleek, P. & Venugopal, S., 31/03/2021, In: Journal of Consumer Affairs. 55, 1, p. 3-7 5 p.

    Research output: Contribution to Journal/Magazine › Editorial › peer-review

  23. Published

    Investigating motivation among international channel intermediaries

    Chakrabarti, R., Barnes, B. R., Pitt, L. F. & Berthon, P. R., 2009, Academy of Marketing Annual Conference (Leeds) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  24. Published

    Lemon-aid: Brand as a signal for quality - a classroom game "awarded best paper for the brands and brand management track"

    Hsiu-Yuan, T., Campbell, C., Farshid, M. & Chakrabarti, R., 2009, Australian and New Zealand Marketing Academy (ANZMAC) (Melbourne) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  25. Published

    Managing dilemmas of resource mobilization through Jugaad: A multi-method study of social enterprises in Indian healthcare

    Agarwal, N., Chakrabarti, R., Prabhu, J. & Brem, A., 1/09/2020, In: Strategic Entrepreneurship Journal. 14, 3, p. 419-443 25 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

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