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  • CPIN Comprehensive present-interest network for CTR prediction

    Rights statement: This is the author’s version of a work that was accepted for publication in Expert Systems with Applications. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in Expert Systems with Applications, 168, 2021 DOI: 10.1016/j.eswa.2020.114469

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CPIN: Comprehensive present-interest network for CTR prediction

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CPIN: Comprehensive present-interest network for CTR prediction. / Hong, Wenxing; Xiong, Ziang; You, Jinjie et al.
In: Expert Systems with Applications, Vol. 168, 114469, 15.04.2021.

Research output: Contribution to Journal/MagazineJournal articlepeer-review

Harvard

Hong, W, Xiong, Z, You, J, Wu, X & Xia, M 2021, 'CPIN: Comprehensive present-interest network for CTR prediction', Expert Systems with Applications, vol. 168, 114469. https://doi.org/10.1016/j.eswa.2020.114469

APA

Hong, W., Xiong, Z., You, J., Wu, X., & Xia, M. (2021). CPIN: Comprehensive present-interest network for CTR prediction. Expert Systems with Applications, 168, Article 114469. https://doi.org/10.1016/j.eswa.2020.114469

Vancouver

Hong W, Xiong Z, You J, Wu X, Xia M. CPIN: Comprehensive present-interest network for CTR prediction. Expert Systems with Applications. 2021 Apr 15;168:114469. Epub 2020 Dec 13. doi: 10.1016/j.eswa.2020.114469

Author

Hong, Wenxing ; Xiong, Ziang ; You, Jinjie et al. / CPIN : Comprehensive present-interest network for CTR prediction. In: Expert Systems with Applications. 2021 ; Vol. 168.

Bibtex

@article{8f5cd8d8ca4d4b8cab2bc7f88e31a4bb,
title = "CPIN: Comprehensive present-interest network for CTR prediction",
abstract = "Personalized recommendation is a popular research direction in both industry and academia. Some research on recommender systems utilizes the users{\textquoteright} interaction history on items to represent the users{\textquoteright} interests, which has achieved remarkable success. Users{\textquoteright} interests in the real world are dynamically changing and have a strong correlation with the interaction sequence. However, sometimes users{\textquoteright} interests are less relevant to the order of the current interaction sequence, but are more relevant to certain items in the user interaction history. In this paper, a novel deep neural network model is proposed to deal with this situation. The developed model consists of two parts: the present interest relevant to the order of the interaction sequence and the comprehensive interest relevant to some items in the interaction sequence. An ancillary multi-layer perceptron (MLP) is constructed to improve the training of our model. Experiments on public and industrial datasets are conducted. The experimental results show that our proposed model outperforms the state-of-the-art models which demonstrates the effectiveness of the ancillary MLP.",
keywords = "Deep neural network, Interest representation, Recommender system",
author = "Wenxing Hong and Ziang Xiong and Jinjie You and Xiaolin Wu and Min Xia",
note = "This is the author{\textquoteright}s version of a work that was accepted for publication in Expert Systems with Applications. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in Expert Systems with Applications, 168, 2021 DOI: 10.1016/j.eswa.2020.114469",
year = "2021",
month = apr,
day = "15",
doi = "10.1016/j.eswa.2020.114469",
language = "English",
volume = "168",
journal = "Expert Systems with Applications",
issn = "0957-4174",
publisher = "Elsevier Ltd",

}

RIS

TY - JOUR

T1 - CPIN

T2 - Comprehensive present-interest network for CTR prediction

AU - Hong, Wenxing

AU - Xiong, Ziang

AU - You, Jinjie

AU - Wu, Xiaolin

AU - Xia, Min

N1 - This is the author’s version of a work that was accepted for publication in Expert Systems with Applications. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in Expert Systems with Applications, 168, 2021 DOI: 10.1016/j.eswa.2020.114469

PY - 2021/4/15

Y1 - 2021/4/15

N2 - Personalized recommendation is a popular research direction in both industry and academia. Some research on recommender systems utilizes the users’ interaction history on items to represent the users’ interests, which has achieved remarkable success. Users’ interests in the real world are dynamically changing and have a strong correlation with the interaction sequence. However, sometimes users’ interests are less relevant to the order of the current interaction sequence, but are more relevant to certain items in the user interaction history. In this paper, a novel deep neural network model is proposed to deal with this situation. The developed model consists of two parts: the present interest relevant to the order of the interaction sequence and the comprehensive interest relevant to some items in the interaction sequence. An ancillary multi-layer perceptron (MLP) is constructed to improve the training of our model. Experiments on public and industrial datasets are conducted. The experimental results show that our proposed model outperforms the state-of-the-art models which demonstrates the effectiveness of the ancillary MLP.

AB - Personalized recommendation is a popular research direction in both industry and academia. Some research on recommender systems utilizes the users’ interaction history on items to represent the users’ interests, which has achieved remarkable success. Users’ interests in the real world are dynamically changing and have a strong correlation with the interaction sequence. However, sometimes users’ interests are less relevant to the order of the current interaction sequence, but are more relevant to certain items in the user interaction history. In this paper, a novel deep neural network model is proposed to deal with this situation. The developed model consists of two parts: the present interest relevant to the order of the interaction sequence and the comprehensive interest relevant to some items in the interaction sequence. An ancillary multi-layer perceptron (MLP) is constructed to improve the training of our model. Experiments on public and industrial datasets are conducted. The experimental results show that our proposed model outperforms the state-of-the-art models which demonstrates the effectiveness of the ancillary MLP.

KW - Deep neural network

KW - Interest representation

KW - Recommender system

U2 - 10.1016/j.eswa.2020.114469

DO - 10.1016/j.eswa.2020.114469

M3 - Journal article

AN - SCOPUS:85098466604

VL - 168

JO - Expert Systems with Applications

JF - Expert Systems with Applications

SN - 0957-4174

M1 - 114469

ER -