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Professor Gillian Hopkinson

Professor

  1. Journal article
  2. Published

    Teaching and learning about qualitative research in the social sciences: an experiential learning approach amongst marketing students

    Hopkinson, G. C. & Hogg, M. K., 2004, In: Journal of Further and Higher Education. 28, 3, p. 307-320 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Published

    Stories from the front-line: how they construct the organisation

    Hopkinson, G. C., 2003, In: Journal of Management Studies. 40, 8, p. 1943-1969 27 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. Published

    Valuing customer relationships: using the capital asset pricing model (CAPM) to incorporate relationship risk

    Hopkinson, G. C. & Lum, C. Y., 2002, In: Business Strategy and the Environment. 10, 3, p. 220-232 13 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  5. Published

    Influence in marketing channels: a sense-making investigation

    Hopkinson, G. C., 2001, In: Psychology and Marketing. 18, 5, p. 423-444 22 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  6. Published

    "What happened was ..." broadening the agenda for storied research

    Hopkinson, G. C. & Hogarth-Scott, S., 2001, In: Journal of Marketing Management. 17, 1, p. 27-48 22 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. Published

    Franchise relationship quality: micro-economic explanations

    Hopkinson, G. C. & Hogarth-Scott, S., 1999, In: European Journal of Marketing. 33, 9, p. 827-843 17 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  8. Published

    A factor analytic study of the sources of meaning in hedonic consumption

    Hopkinson, G. C. & Pujari, D., 1999, In: European Journal of Marketing. 33, 3, p. 273-290 18 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  9. Other contribution
  10. Published
  11. Conference paper
  12. Unpublished

    Agencing the digital marketer: digital marketing analytics as a device for constituting marketer-consumer agencements (First version-EGOS Conference)

    Ryan, A., Hopkinson, G., Stigzelius, I., Bardet (Mejri), O. & Hussien, F., 1/07/2019, (Unpublished). 10 p.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

  13. Unpublished

    The British Genetically Modified Wheat Trials: Convicting pasts, clashing futures, and controversial presents.

    Bardet (Mejri), O. & Hopkinson, G., 6/06/2018, (Unpublished). 20 p.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

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