Rodney Runyan - Publications & Outputs - Research Portal

Professor Rodney Runyan

Formerly at Lancaster University

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Published
Young consumers' innovativeness and hedonic/utilitarian attitudes towards cool
Noh, M., Runyan, R. & Mosier, J., 2014, In: International Journal of Retail and Distribution Management. 42, 4, p. 267-280 14 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Where’s the real craic? a resource-based view of authenticity in Irish pubs
Runyan, R., 04/2009, In: Journal of Business and Retail Management Research. 3, 2, p. 46-54 9 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Where everybody knows your name: homophily in restaurant atmospherics
Line, N. D., Runyan, R. C., Costen, W., Frash, R. & Antun, J. M., 01/2012, In: Journal of Hospitality Marketing and Management. 21, 1, p. 1-19 19 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Where did all the benches go? the effects of mall kiosks on perceived retail crowding
Kim, J.-H. & Runyan, R., 01/2011, In: International Journal of Retail and Distribution Management. 39, 2, p. 130-143 14 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
What is cool? operationalizing the construct in an apparel context
Runyan, R., Noh, M. & Mosier, J., 2013, In: Journal of Fashion Marketing and Management. 17, 3, p. 322-340 19 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
What drives publishing productivity for pre-tenure marketing faculty: insights using the lens of resource advantage theory
Runyan, R., Finnegan, C., Gonzalez-Padron, T. & Line, N. D., 2013, In: Marketing Education Review. 23, 2, p. 105-120 16 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
The use of sport celebrities in advertising: a replication and extension
Ruihley, B. J., Runyan, R. & Lear, K. E., 09/2010, In: Sport Marketing Quarterly. 19, 3, p. 132-142 11 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
The use of buying committees by Chinese retailers: the effects of environment and strategy upon structure
Sternquist, B., Runyan, R. C. & Chen, Z., 03/2008, In: Journal of Retailing and Consumer Services. 15, 2, p. 93-103 11 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
The relationships of social capital to downtown and retailer performance: do tourist towns differ from nontourist towns?
Droge, C., Huddleston, P. & Runyan, R. C., 10/2011, In: Tourism Analysis. 16, 5, p. 557-570 14 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
The moderating effect of family-ownership on firm performance: an examination of entrepreneurial orientation and social capital
Campbell, J., Line, N. D., Runyan, R. & Swinney, J. L., 2011, In: Journal of Small Business Strategy. 21, 2
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
The mall as bazaar: how kiosks influence consumer shopping behaviour
Runyan, R., Kim, J.-H. & Baker, J., 02/2012, In: Journal of Marketing Management. 28, 1-2, p. 85-102 18 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
The effect of culture on the context of ad pictures and ad persuasion: the role of context-dependent and context-independent thinking
Liang, B., Runyan, R. C. & Fu, W., 01/2011, In: International Marketing Review. 28, 4, p. 412-434 23 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Strategic posture and performance: revealing differences between family and nonfamily firms
Madison, K., Runyan, R. & Swinney, J. L., 09/2014, In: Journal of Family Business Strategy. 5, 3, p. 239-251 13 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Sports celebrity endorsements and retailing: can athletes provide a competitive advantage?
Lear, K. E., Runyan, R. & Whitaker, W. H., 04/2009, In: International Journal of Retail and Distribution Management. 37, 4, p. 308-321 14 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Segmenting luxe-bargain shoppers using a fuzzy clustering method
Lim, C. M., Kim, Y.-K. & Runyan, R., 2013, In: International Journal of Retail and Distribution Management. 41, 11-12, p. 848-868 21 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Retailing in today’s world: multiple channels and other strategic decisions affecting firm performance
Grewal, D., Roggeveen, A. L., Runyan, R. C., Nordfält, J. & Vazquez Lira, M. E., 01/2017, In: Journal of Retailing and Consumer Services. 34, p. 261-263 3 p.
Research output: Contribution to Journal/Magazine › Editorial
Published
Retailing in a connected world
Grewal, D., Roggeveen, A. L. & Runyan, R., 2013, In: Journal of Marketing Management. 29, 3-4, p. 263-270 8 p.
Research output: Contribution to Journal/Magazine › Editorial
Published
Personality traits and financial satisfaction: investigation of a hierarchical approach
Davis, K. & Runyan, R., 1/06/2016, In: Journal of Financial Counseling and Planning . 27, 1, p. 47-60 14 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
North American author and institution rankings in retailing scholarship: 1994-2008
Hyun, J. & Runyan, R., 2009, Strategic challenges and opportunities in uncertain times: proceedings of the ninth triennial retailing conference. Evans, J. R. (ed.). Hempstead, NY, USA: Academy of Marketing Science, Vol. 12. p. 136-140 5 p.
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review
Published
Moving single-brand retail shoppers from in-store to online: is brand experience still important?
Jones, R., Runyan, R. & Kim, Y.-K., 2012, In: Journal of Marketing at Retail. 1, 2, p. 17-30 14 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Labeling for sustainability
Hustvedt, G. & Runyan, R., 12/2012, In: Retail Education Today. 32, 2, p. 11-15 5 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Hospitality marketing research: recent trends and future directions
Line, N. D. & Runyan, R. C., 06/2012, In: International Journal of Hospitality Management. 31, 2, p. 477-488 12 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Entrepreneurial orientation, small business orientation and performance: an empirical investigation of Chinese firms
Ma, D., Dong, B., Ge, B. & Runyan, R., 2009, In: Management World. 9, p. 109-115 7 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Entrepreneurial orientation versus small business orientation: what are their relationships to firm performance?
Runyan, R., Droge, C. & Swinney, J., 10/2008, In: Journal of Small Business Management. 46, 4, p. 567-588 22 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Entrepreneurial orientation in cross-cultural research: assessing measurement invariance in the construct
Runyan, R. C., Ge, B., Dong, B. & Swinney, J. L., 07/2012, In: Entrepreneurship Theory and Practice. 36, 4, p. 819-836 18 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review

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Research

Professor Rodney Runyan

Young consumers' innovativeness and hedonic/utilitarian attitudes towards cool

Where’s the real craic? a resource-based view of authenticity in Irish pubs

Where everybody knows your name: homophily in restaurant atmospherics

Where did all the benches go? the effects of mall kiosks on perceived retail crowding

What is cool? operationalizing the construct in an apparel context

What drives publishing productivity for pre-tenure marketing faculty: insights using the lens of resource advantage theory

The use of sport celebrities in advertising: a replication and extension

The use of buying committees by Chinese retailers: the effects of environment and strategy upon structure

The relationships of social capital to downtown and retailer performance: do tourist towns differ from nontourist towns?

The moderating effect of family-ownership on firm performance: an examination of entrepreneurial orientation and social capital

The mall as bazaar: how kiosks influence consumer shopping behaviour

The effect of culture on the context of ad pictures and ad persuasion: the role of context-dependent and context-independent thinking

Strategic posture and performance: revealing differences between family and nonfamily firms

Sports celebrity endorsements and retailing: can athletes provide a competitive advantage?

Segmenting luxe-bargain shoppers using a fuzzy clustering method

Retailing in today’s world: multiple channels and other strategic decisions affecting firm performance

Retailing in a connected world

Personality traits and financial satisfaction: investigation of a hierarchical approach

North American author and institution rankings in retailing scholarship: 1994-2008

Moving single-brand retail shoppers from in-store to online: is brand experience still important?

Labeling for sustainability

Hospitality marketing research: recent trends and future directions

Entrepreneurial orientation, small business orientation and performance: an empirical investigation of Chinese firms

Entrepreneurial orientation versus small business orientation: what are their relationships to firm performance?

Entrepreneurial orientation in cross-cultural research: assessing measurement invariance in the construct

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