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  1. Chapter
  2. Published

    Non-drinkers and non-drinking: A review, a critique and pathways to policy

    Banister, E., Conroy, D. & Piacentini, M., 1/12/2019, Young Adult Drinking Styles: Current Perspectives on Research, Policy and Practice. Conroy, D. & Measham, F. (eds.). Cham: Palgrave Macmillan, p. 213-232 20 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  3. Published

    How technology shapes identity-based consumer behavior

    Leung, E., Paolacci, G. & Puntoni, S., 1/01/2019, Handbook of Research on Identity Theory in Marketing. Reed, A. & Forehand, M. (eds.). Cheltenham: Edward Elgar Publishing Ltd., p. 240-254 15 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  4. Published

    Let it all fall down: Delighting in anti-heroes, alternative heritage and ruination

    Patterson, A., 15/11/2018, Cultural Heritage. Campelo, A., Reynolds, L., Lindgreen, A. & Beverland, M. (eds.). Routledge, 8 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  5. Published

    Muted Masculinities – ethical and personal challenges for male qualitative researchers interviewing women

    Downs, C. M., Hassan, M. F. & Gatrell, C., 2018, The SAGE Handbook of Qualitative Business and Management Research Methods. Cassell, C., Cunliffe, A. & Grandy, G. (eds.). London: Sage

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  6. Published

    Automation in Credit Card Repayment: A Friend or a Foe? An Abstract

    Awanis, S. & Daryanto, A., 6/12/2017, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Krey, N. & Rossi, P. (eds.). London: Springer Nature, Vol. 1. p. 153 1 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  7. Published

    Sojourners’ Brand Origin Recognition Accuracy: The Role of Cosmopolitanism and Place Attachment (An Extended Abstract)

    Chandrasen, A., Daryanto, A. & Alexander, N., 30/04/2017, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 869-873 5 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  8. Published

    Application of Mixed Methods by Consumer Marketing Practitioners: Lessons for the Academy? Abstract

    McGoldrick, P. J. & Liu, C., 7/01/2017, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 1463-1464 2 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  9. Published

    Case study 3: Co-create a smart phone brand with consumers via social media: A case study of Xiaomi in China

    Yang, S. & Wos, A., 1/01/2017, Services Marketing Cases in Emerging Markets: An Asian Perspective. Roy, S. K., Mutum, D. S. & Nguyen, B. (eds.). Cham: Springer International Publishing, p. 27-34 8 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  10. Published

    Social Media and Branding in Asia: Threats and Opportunities

    Abosag, I., Martin, F. & Ramadan, Z. B., 10/2016, Asia Branding: Connecting Brands, Consumers and Companies. Nguyen, B., Melewar, T. C. & Schultz, D. (eds.). Palgrave Macmillan, p. 50-65 16 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  11. Published

    Consuming the family and the meal: representations of the family meal in women's magazines over 60 years

    Davis, T., Marshall, D., Hogg, M. K. & Schneider, T., 5/04/2016, The practice of the meal: food, families and the market place. Cappellini, B., Marshall, D. & Parsons, E. (eds.). London: Routledge, (Interpretive Marketing Research).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

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