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Research

Dr Morven McEachern

Formerly at Lancaster University

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  1. Chapter
  2. Published

    Sustainable goods

    McEachern, M., 2011, Readings and cases in sustainable marketing: a strategic approach to social responsibility. D'Souza, C., Taghian, M. & Polonsky, M. J. (eds.). Prahran, Vic.: Tilde University Press, 20 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  3. Published

    Case study - corporate acquisition of ethical brands and their possible impact upon conscious consumers

    McEachern, M. & Carrigan, M., 2009, Consumer Behaviour: A European Perspective. London and New York: Pearson Higher Education

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  4. Published

    Flexibility, dissonance and the conscious consumer

    Szmigin, I., Carrigan, M. & McEachern, M., 2008, European Advances in Consumer Research. Provo: Association for Consumer Research, Vol. 20. p. 379-380 2 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  5. Published

    Informing ethical consumers

    Berry, H. & McEachern, M., 2005, The Ethical Consumer. London: Sage, p. 69-87 19 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  6. Conference contribution/Paper
  7. Unpublished

    Market shaping and coffee valuation in the Ugandan coffee market

    Onyas, W., Ryan, A. & McEachern, M., 2010, (Unpublished) 26th Annual IMP Conference (Budapest) - 2010. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  8. Unpublished

    Market shaping and coffee valuation in the Ugandan coffee supply chain

    Onyas, W., Ryan, A. & McEachern, M., 2010, (Unpublished) 1st Interdisciplinary Market Studies Workshop (Stockholm) - 2010. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  9. Published

    Pet ownership and related consumption practices: the role of morality

    McEachern, M. & Cheetham, F. C., 2010, European Advances in Consumer Research (Surrey) - 2010. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  10. Published

    Anti-consumption representations of the ethical consumer: product resistance, brand avoidance and product dislike

    Parsons, E., McEachern, M. & Carrigan, M., 2009, 4th International Consumer Sciences Research Conference (Edinburgh) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  11. Published

    The dynamic relationship between pet owners, the pet marketplace and cultural meanings: continuing the dialogue between consumer behaviour and other disciplines

    Cheetham, F. C. & McEachern, M., 2009, 38th EMAC Conference (Nantes) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  12. Published

    Photo-elicitation and its value in uncovering pet owner's consumption stories, experiences and emotions

    McEachern, M. & Cheetham, F. C., 2009, 1st International Visual Methods Conference (Leeds) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  13. Published

    Exploring cultural blueprints of companion animal consumption practices in the UK: A photoelicitation approach

    McEachern, M. & Cheetham, F. C., 2008, 6th Customer Research Academy Workshop (Manchester) - 2008. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  14. Published

    Consumer resistance in the companion animal marketplace

    Cheetham, F. C. & McEachern, M., 2008, 1st International Conference on Consumption and Consumer Resistance (Paris) - 2008. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  15. Published

    The consumer's view: what consumer's think about food safety and pesticides

    McEachern, M., 2007, PRC Annual Open Meeting - Defra (York, UK) - 2007. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  16. Published

    Conscious consumers & farmer's markets: seeking convenience and 'authenticity'?

    McEachern, M., Warnaby, G., Carrigan, M. & Szmigin, I., 2007, British Academy of Management Conference (Warwick) - 2007. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  17. Published

    Improving consumer choice: The importance of accurate risk-based communications

    McEachern, M. & Moody, R., 2007, 3rd International Consumer Sciences Conference (Belfast) - 2007. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  18. Published

    Flexible ethics and the conscious consumer: trading-off consumption, choice and conscience

    McEachern, M., Carrigan, M. & Szmigin, I., 2007, 36th European Marketing Academy (EMAC) Conference (Reykjavik) - 2007. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  19. Published

    Exploring the social space of farmer's markets: the realm of the ethical consumer

    McEachern, M., Szmigin, I. & Carrigan, M., 2006, Annual Meeting of the Association for the Study of Food and Society (ASFS) and the Agriculture, Food, and Human Values Society (AFHVS) (Boston) - 2006. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  20. Published

    Building a consumer value via product endorsement: the RSPCA's role in shaping society's consumer towards animal welfare

    McEachern, M. & Schroder, M. J. A., 2005, Academy of Marketing Annual Conference (Dublin Institute of Technology) - 2005. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  21. Published

    Branded meat labels: can personality assessment improve livestock producer-groups' understanding of consumer purchase behaviour

    McEachern, M., Willock, J., Whitelock, J. M. & Mason, R., 2005, Annual Meeting of the Association for the Study of Food and Society (ASFS) and the Agriculture, Food, and Human Values Society (AFHVS) (Portland) - 2005. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  22. Published

    Using the theory of planned behaviour to help predict consumer value of eco-labelling formats: a focus on fresh meat

    McEachern, M., Willock, J., Seaman, C. & Kirk, D., 2005, Annual Meeting of the Association for the Study of Food and Society (ASFS) and the Agriculture, Food, and Human Values Society (AFHVS) (Portland) - 2005. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  23. Published

    The need for rejuvenated marketing communications regarding quality assurance labelling: a structural equation modelling approach

    McEachern, M., Whitelock, J. M. & Warnaby, G., 2005, European Marketing Academy (EMAC) (Milan, Italy) - 2005. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  24. Published

    Relevance of quality logos as a marketing communication mechanism for fresh meat and their impact upon consumer choice and empowerment

    McEachern, M. & Schroder, M. J. A., 2003, European Marketing Academy Conference (Glasgow) - 2003. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  25. Published

    Empowering the ethical food consumer

    Schroder, M. J. A. & McEachern, M., 2003, Institute of Consumer Sciences Research Conference (UWIC, Cardiff) - 2003. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  26. Published

    Consumer conflict and congruence: Attitudes and purchasing behaviour of QA/FA fresh meat

    McEachern, M., 2001, International Culinary Arts and Sciences, Third Annual Conference (Cairo, Egypt) - 2001. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  27. Published

    Producer perceptions, attitudes and values towards organic farming

    McEachern, M. & Willock, J., 2000, International Federation of Organic Agricultural Movement (IFOAM) Annual Conference (Basle, Switzerland) - 2000. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

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