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Dr Chih-Ling Liu

Lecturer

  1. Journal article
  2. Published

    Men and their groomed body: Understanding personal grooming as both a discursive and embodied practice

    Liu, C-L., 13/05/2019, In : European Journal of Marketing. 53, 5, p. 1015-1034 20 p.

    Research output: Contribution to journalJournal article

  3. Published

    How anticipated regret influences the effect of economic animosity on consumers' reactions towards a foreign product

    Khan, H., Daryanto, A. & Liu, C-L., 1/04/2019, In : International Business Review. 28, 2, p. 405-414 10 p.

    Research output: Contribution to journalJournal article

  4. Published

    Using attachment theory to illuminate consumers’ tensions between their sense of self and goal-pursuits in relationships

    Liu, C-L. & Hogg, M. K., 11/2018, In : Journal of Business Research. 92, p. 197-209 13 p.

    Research output: Contribution to journalJournal article

  5. Published

    Strategy narratives and wellbeing challenges: the role of everyday self-presentation

    Liu, C-L., Keeling, D. & Hogg, M., 01/2016, In : Journal of Business Research. 69, 1, p. 234-243 10 p.

    Research output: Contribution to journalJournal article

  6. Published

    Why does animosity negatively affect product attitudes? considering the role of anticipated future regret

    Daryanto, A., Salciuviene, L. & Liu, C-L., 15/12/2015, In : Advances in Consumer Research. 43

    Research output: Contribution to journalJournal article

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