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Research

Dr Chih-Ling Liu

Lecturer

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  1. Published

    A phenomenological approach to some issues in consumer research

    Liu, C-L., Keeling, D. & Hogg, M., 2013, Interpretive Consumer Research Workshop .

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper

  2. Published

    Application of mixed methods by consumer marketing practitioners: lessons for the academy?

    McGoldrick, P. & Liu, C-L., 20/05/2016.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper

  3. Published

    Avatars, Consumers and Possession in Online Gaming

    Hu, F., Zhao, X. & Liu, C-L., 12/10/2018.

    Research output: Contribution to conference - Without ISBN/ISSN › Poster

  4. Published

    Conceptualizing and examining the process of consumers’ choice of goal-pursuits

    Liu, C-L., Keeling, D. & Hogg, M., 2015.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper

  5. Published

    Gift giving within adult daughter-mother dyads

    Liu, C-L., Zhao, X. & Hogg, M. K., 17/09/2018, Gifts, Romance, and Consumer Culture. Minowa, Y. & Belk, R. (eds.). Routledge, (Routledge Interpretive Marketing Research).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed)

  6. Published

    How anticipated regret influences the effect of economic animosity on consumers' reactions towards a foreign product

    Khan, H., Daryanto, A. & Liu, C-L., 1/04/2019, In : International Business Review. 28, 2, p. 405-414 10 p.

    Research output: Contribution to journal › Journal article

  7. Published

    Internal strategy narratives and external selves: the case of self-adornment in the management of personal well-being challenges in social relationships

    Liu, C-L., Keeling, D. & Hogg, M., 2015.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper

  8. Published

    Men and their groomed body: Understanding personal grooming as both a discursive and embodied practice

    Liu, C-L., 13/05/2019, In : European Journal of Marketing. 53, 5, p. 1015-1034 20 p.

    Research output: Contribution to journal › Journal article

  9. Published

    Strategies for managing the relational self: the case of women’s consumption of cosmetics

    Liu, C-L., Keeling, D. I. & Hogg, M., 2013.

    Research output: Contribution to conference - Without ISBN/ISSN › Conference paper

  10. Published

    Strategy narratives and wellbeing challenges: the role of everyday self-presentation

    Liu, C-L., Keeling, D. & Hogg, M., 01/2016, In : Journal of Business Research. 69, 1, p. 234-243 10 p.

    Research output: Contribution to journal › Journal article

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