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  1. Chapter (peer-reviewed)
  2. Published

    Hungry Eyes: How Food Porn Affects Wellbeing

    Patterson, A., Kozinets, R. & Ashman, R., 25/06/2019, Food and experiential marketing: Pleasure, Wellbeing and consumption. Badat, W. (ed.). London: Routledge, (Routledge Interpretive Marketing Research).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  3. Published

    Ethnic Identification: Capital and Distinction among Second-Generation British Indians

    Pradhan, A., Cocker, H. L. & Hogg, M. K., 1/03/2019, Performing identity – How British Asians acquire subcultural capital, build social capital, and gain distinction through Bollywood, music and dance. Bajde, D., Kjeldgaard, D. & Belk, R. W. (eds.). Emerald Group Publishing Ltd., p. 85-101 17 p. (Consumer Culture Theory; vol. 20).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  4. Published

    Cognitive polyphasia, cultural legitimacy, and behavior change: the case of the illicit alcohol market in Kenya

    Mwangi, V. N., Cocker, H. L. & Piacentini, M. G., 2019, Consumer Culture Theory . Bajde, D., Kjeldgaard, D. & Belk, R. W. (eds.). Emerald Group Publishing Ltd., p. 103-117 15 p. (Research in Consumer Behavior; vol. 20).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  5. Published

    Consumer vulnerability: critical insights from stories, action research and visual culture

    Dunnett, S., Hamilton, K. & Piacentini, M. G., 21/09/2018, The Routledge Companion to Critical Marketing. Tadajewski, M., Higgins, M., Denegri-Knott, J. & Varman, R. (eds.). Abingdon, Oxon.: Routledge, 17 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  6. Published

    Gift giving within adult daughter-mother dyads

    Liu, C-L., Zhao, X. & Hogg, M. K., 17/09/2018, Gifts, Romance, and Consumer Culture. Minowa, Y. & Belk, R. (eds.). Routledge, (Routledge Interpretive Marketing Research).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  7. Published

    Intersectionality between gene and gender: biopolitics and the control of risky female bodies

    Cheded, M. & Hopkinson, G., 12/07/2018, Macromarketing Conference 2018: Change between complexity and simplicity. Löbler, H., Mörstedt, J., Wloka, M., Barriga, P. & Stieler, S. (eds.). Leipzig: Macromarketing Society, Inc., p. 306-310 5 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  8. Published

    10 Million Followers and Counting: How Digital Brand Alliances Between Online Influencers and Brands Impact Consumer Value

    Singh, J., Quamina, L. T. & Xue, M., 1/05/2018, Back to the Future: Using Marketing Basics to Provide Customer Value Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference. Krey, N. & Rossi, P. (eds.). Cham: Springer, (Dewvelopments in Marketing Science: Proceedings of the Academy of Marketing Science).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  9. Published

    The Interplay of the Desired and Undesired Selves in Everyday Consumption

    Liu, C-L. & Hogg, M. K., 22/09/2017, The Routledge Companion to Consumer Behavior. Solomon, M. R. & Lowrey, T. M. (eds.). London: Routledge, p. 133-146 14 p. (Routledge Companions in Business, Management and Accounting).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  10. Published

    Place branding and place narratives

    Lichrou, M., Patterson, M., O'Malley, L. & O'Leary, K., 2017, Handbook of Place Marketing and Branding. Campelo, A. (ed.). Cheltenham: Edward Elgar

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  11. Published

    Ethical Appraisal of Credit-Card Marketing Strategy: Measure and Antecedent Exploration of Consumer Vulnerability to Credit-Card Debt

    Awanis, S., 2017, The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress. Campbell, C. L. (ed.). Cham: Springer International Publishing, p. 348-357 10 p. Chapter 98. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

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