Home > Research > Browse

Results for Marketing

Activities

  1. Fashion Forward

    David Perez Ojeda (Speaker) & Naomi Jacobs (Speaker)

    5/06/2023

    Activity: Participating in or organising an event typesParticipation in workshop, seminar, course

  2. Triennial AMA/ACRA Retailing Conference

    Nicholas Alexander (Participant)

    18/04/201221/04/2012

    Activity: Participating in or organising an event typesParticipation in conference -Mixed Audience

  3. Journal of Consumer Behaviour (Journal)

    Anto Daryanto (Peer reviewer)

    3/02/2012

    Activity: Publication peer-review and editorial work typesPublication peer-review

  4. Academy of Marketing Conference

    Anto Daryanto (Speaker)

    5/07/20117/07/2011

    Activity: Participating in or organising an event typesParticipation in conference -Mixed Audience

  5. 7th Thought Leaders International Conference on Brand Management

    Nicholas Alexander (Participant)

    9/03/201112/03/2011

    Activity: Participating in or organising an event typesParticipation in conference -Mixed Audience

  6. Academy of Marketing Brand, Identity and Corporate Reputation SIG: 6th International Colloquium

    Nicholas Alexander (Participant)

    9/04/201011/04/2011

    Activity: Participating in or organising an event typesParticipation in conference -Mixed Audience

  7. 9th Triennial AMS/ACRA Retailing Conference, New Orleans

    Nicholas Alexander (Participant)

    30/09/20093/10/2009

    Activity: Participating in or organising an event typesParticipation in conference -Mixed Audience

  8. European Journal of Marketing (Journal)

    Nicholas Alexander (Editorial board member)

    1/07/2003 → …

    Activity: Publication peer-review and editorial work typesEditorial activity

Publications & Outputs

  1. Operational research: methods and applications

    Petropoulos, F., Laporte, G., Archetti, C., Ayhan, H., Battarra, M., Bennell, J. A., Boylan, J. E., Breton, M., Canca, D., Charlin, L., Chen, B., Cicek, C. T., Jr, L. A. C., Currie, C. S. M., Demeulemeester, E., Ding, L., Disney, S. M., Ehrgott, M., Eppler, M. J., Erdoğan, G., & 59 othersFortz, B., Franco, L. A., Frische, J., Greco, S., Gregory, A. J., Hämäläinen, R. P., Herroelen, W., Hewitt, M., Holmström, J., Hooker, J. N., Işık, T., Johnes, J., Kara, B. Y., Karsu, Ö., Kent, K., Köhler, C., Kunc, M., Kuo, Y-H., Lienert, J., Letchford, A. N., Leung, J., Li, D., Li, H., Ljubić, I., Lodi, A., Lozano, S., Lurkin, V., Martello, S., McHale, I. G., Midgley, G., Morecroft, J. D. W., Mutha, A., Oğuz, C., Petrovic, S., Pferschy, U., Psaraftis, H. N., Rose, S., Saarinen, L., Salhi, S., Song, J-S., Sotiros, D., Stecke, K. E., Strauss, A. K., Tarhan, İ., Thielen, C., Toth, P., Berghe, G. V., Vasilakis, C., Vaze, V., Vigo, D., Virtanen, K., Wang, X., Weron, R., White, L., Woensel, T. V., Yearworth, M., Yıldırım, E. A., Zaccour, G. & Zhao, X., 27/12/2023, (E-pub ahead of print) In: Journal of the Operational Research Society. p. 1-195 195 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  2. Collaboration between instructional designers and subject matter experts in digital transformation projects

    Gottler, A., 22/05/2023, (E-pub ahead of print) In: Studies in Technology Enhanced Learning. 3, 2

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Valuations, marketing and uncertainty: a field study of financial analysts and salespeople

    Tarim, E., 7/07/2022, In: Qualitative Research in Financial Markets . 14, 4, p. 526-549 24 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. Overcoming Institutional Voids: Maisons Spéciales and the Internationalisation of Proto-Modern Brands

    Alexander, N. & Doherty, A. M., 31/10/2021, In: Business History. 63, 7, p. 1079-1112 34 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  5. The Wicked World of Marketing Management

    Lenney, P., 28/02/2021, In: International Journal of Business and Social Science. 12, 2, p. 36-55 20 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  6. Felicitous Design Concept: Harmonising marketing and design on product, process and strategy levels

    Bahrami, N. & Aryana, B., 31/05/2019, In: The Design Journal. 22, Suppl. 1, p. 2247-2250 4 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. The Ideological Origins of Marketplace Oases

    Cronin, J., Alexander, N. & Doherty, A. M., 9/05/2019.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

  8. Mirror, mirror on the wall, who’s the fairest ‘hunk’ of them all? Negotiating a masculine notion of skin whitening for Malaysian men

    Cheong, H. F. & Kaur, S., 24/02/2019, In: SEARCH Journal of Media and Communication Research. 11, 1, p. 57-76 20 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  9. Supporting the adoption funnel with differential effects from traditional advertising, online displays, and a micro-influencer campaign

    Dost, F. & Phieler, U., 13/12/2018, ICIS2018 Proceedings . AIS Electronic Library

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  10. A comparative study of international recruitment – tensions and opportunities in institutional recruitment practice

    James, M., 11/05/2018, (E-pub ahead of print) In: Journal of Marketing for Higher Education. 15 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  11. Airline codeshare alliances: Marketing boon and revenue management information systems challenge

    Gerlach, M., Cleophas, C. & Kliewer, N., 06/2013, In: Business and Information Systems Engineering. 5, 3, p. 153-163 11 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

More results »