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  1. Chapter
  2. Published

    Assessing brand image dimensionality in a cross-cultural context

    Salciuviene, L., Auruskeviciene, V. & Virvilaite, R., 2006, Marketing From the Trenches: Perspectives on the Road Ahead. Athens: ATINER, p. 223-234 12 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  3. Published

    The logic of real options in strategy implementation

    Mouzas, S., 11/08/2005, Competence Perspective on Managing Internal Process. Sanchez, R. & Heene, A. (eds.). Bingley: Emerald, p. 79-90 12 p. (Advances in Applied Business Strategy; vol. 7).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  4. Published

    Informing ethical consumers

    Berry, H. & McEachern, M., 2005, The Ethical Consumer. London: Sage, p. 69-87 19 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  5. Published

    Consumer perceptions of various products of local and foreign origin in a former soviet country

    Mockaitis, A., Salciuviene, L. & Pranulis, V., 2005, Global Business: the Challenges and Responsibilities in a World of Shifting Alliances. N/A: unknown, p. 152-160 9 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  6. Published

    Barriers to relationship marketing in consumer retailing

    Pressey, A. D. & Mathews, B. P., 2005, Relationship Marketing. London: Sage

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  7. Published

    Introduction and overview

    Hogg, M. K., 2005, Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3). London: Sage

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  8. Published

    Floating over troubled waters: knowledge differentiation and integration in offshore platform design

    Novello, S. & Araujo, L. M., 2005, The Passion for Learning and Knowing: Proceedings of the 6th International Conference on Organisational Learning and Knowledge. Trento: University of Trento, p. 472-492 21 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  9. Published

    Symbolic consumption in teenagers' clothing choices

    Piacentini, M. G. & Mailer, G., 2004, Consumer Behaviour. Chichester: John Wiley and Sons Ltd

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  10. Published

    Research methods in industrial marketing studies

    Dubois, A. & Araujo, L. M., 2004, Rethinking Marketing: Developing a New Understanding of Markets. Håkansson, H., Harrison, D. & Waluszweski, A. (eds.). Chichester: John Wiley and Sons Ltd, p. 207-228 22 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  11. Published

    Market forms and market models

    Easton, G., 2004, Rethinking Marketing: Developing a New Understanding of Markets. Chichester: John Wiley and Sons Ltd

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  12. Published

    Temporally embedded case comparison in industrial marketing research

    Easton, G. & Harrison, D., 2004, Critical Realist Applications in Organisation and Management Studies. London and New York: Routledge, p. 194-210 17 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  13. Published

    The delicious paradox: preconscious processing of product placements by children

    Auty, S. G. & Lewis, C., 2004, The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion. New Jersey: Lawrence Erlbaum Associates, p. 177-133 45 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  14. Published

    Identifying segments in consumer markets: variable selection and data interpretation

    Tonks, D. G., 2004, Proceedings of SIG Market Segmentation Research Seminar, Warwick Business School, 29th June 2004. St Gallen: Thexis

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  15. Published

    Gender, technology and computer-meditated communications in consumption-related online communities

    MacLaran, P., Hogg, M. K., Catterall, M. & Kozinets, R., 2004, Elusive Consumption. Oxford and Virginia: Berg Publishers, p. 145-171 27 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  16. Published

    Comeback for the Craic: A literary Pub Crawl

    Patterson, A. & Brown, S., 5/06/2003, Time, Space, and the Market: Retroscapes Rising. Brown, S. & Sherry, J. F. (eds.). Routledge, p. 75-93 19 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  17. Published

    Retailing and the millenium

    Alexander, N. S. & Freathy, P., 2003, The Retailing Book: Principles and Applications. London: Financial Times, p. 297-310 14 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  18. Published

    Halfords motor oils: packaging in own brand success

    Kirkup, M. H., 2002, Marketing Communications: Contexts, Strategies and Applications. Financial Times Prentice Hall, p. 728-729 2 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  19. Published

    Consumers and their negative selves: from 'so not me' to 'just not me'

    Banister, E. N. & Hogg, M. K., 2001, Fashion Marketing:Contemporary Issues (1st Edition). 1 ed. Oxford: Butterworth-Heinemann, p. 190-202 13 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  20. Published

    The internationalisation of food retailing

    Alexander, N. S., 2001, Food Supply Chain Management: Issues for the Hospitality and Retail Sectors. Oxford: Butterworth-Heinemann, p. 234-241 8 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  21. Published

    Shifting the discourse: feminist perspectives on consumer behaviour research

    Hogg, M. K., Bettany, S. & Long, G., 2000, Marketing and Feminism: Current Issues and Research. London and New York: Routledge, p. 112-128 17 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  22. Published

    Case research as a methodology for industrial networks: a Realist apologia

    Easton, G., 2000, Realist Perspectives on Management and Organisations. London and New York: Routledge

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  23. Published

    Off to the shops. Why we really go shopping

    Woodruffe-Burton, H. & Eccles, S. A., 2000, Marketing and Feminism: Current Issues and Research. London and New York: Routledge, p. 183-201 19 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  24. Published

    Marketing management

    Tonks, D. G., 2000, Practical Financial Management. London: Gee and Co, p. 1-71 71 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  25. Published

    Retailing in two currencies

    Alexander, N. S., 2000, Contemporary Cases in Retail Operations Management. London: Macmillan, p. 3-15 13 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  26. Published

    Research and own brand development

    Kirkup, M. H., 2000, The Marketing Research Process. N/A: unknown, p. 287-291 5 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

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